Facebook political ad spend in Australia, day by day

Daily spending on Facebook and Instagram ads about social issues, elections or politics in Australia: 276 days from 1 January 2026 to 3 October 2026. Click a day for every advertiser and the split by category.

Oct 2026Sep 2026Aug 2026Jul 2026Jun 2026May 2026Apr 2026Mar 2026Feb 2026Jan 2026
Party/Candidate   Advocacy   Union   Business   Government   Charity   Other   Small advertisers   Unclassified

October 2026 3 days · $377,199

DaySpendAdvertisersTop advertiserBy category
Sat 3 Oct$119,805548Queensland Government $10,724
Fri 2 Oct$125,679566These ads ran without a disclaimer $10,148
Thu 1 Oct$131,715541These ads ran without a disclaimer $21,801

September 2026 30 days · $3,903,889

DaySpendAdvertisersTop advertiserBy category
Wed 30 Sep$158,920571These ads ran without a disclaimer $23,119
Tue 29 Sep$167,258577UNICEF Australia $10,892
Mon 28 Sep$111,877524FixVictoria Incorporated $7,415
Sun 27 Sep$111,999526Queensland Government $9,922
Sat 26 Sep$111,746574Queensland Government $10,071
Fri 25 Sep$148,421588Queensland Government $11,955
Thu 24 Sep$121,077589Queensland Government $9,823
Wed 23 Sep$128,130586Queensland Government $11,272
Tue 22 Sep$129,087577Queensland Government $11,356
Mon 21 Sep$141,542579FixVictoria Incorporated $11,126
Sun 20 Sep$146,718564FixVictoria Incorporated $15,993
Sat 19 Sep$142,253577FixVictoria Incorporated $16,786
Fri 18 Sep$133,915589Queensland Government $8,950
Thu 17 Sep$138,847583Queensland Government $9,296
Wed 16 Sep$132,046569Queensland Government $9,077
Tue 15 Sep$131,256557Queensland Government $9,179
Mon 14 Sep$135,056541Queensland Government $9,495
Sun 13 Sep$137,237523Queensland Government $10,577
Sat 12 Sep$130,296537Queensland Government $9,721
Fri 11 Sep$130,907548Queensland Government $8,822
Thu 10 Sep$125,425548Queensland Government $9,063
Wed 9 Sep$125,869536Queensland Government $8,587
Tue 8 Sep$131,447532UNICEF Australia $7,925
Mon 7 Sep$123,180513Queensland Government $7,687
Sun 6 Sep$128,640502Queensland Government $7,249
Sat 5 Sep$123,337513Queensland Government $6,942
Fri 4 Sep$118,322537Better Victoria Inc $5,983
Thu 3 Sep$113,803519Better Victoria Inc $6,054
Wed 2 Sep$114,528492UNICEF Australia $6,971
Tue 1 Sep$110,750487These ads ran without a disclaimer $8,273

August 2026 31 days · $3,448,480

DaySpendAdvertisersTop advertiserBy category
Mon 31 Aug$119,704522These ads ran without a disclaimer $10,346
Sun 30 Aug$122,344512Australian Energy Producers $6,595
Sat 29 Aug$122,677523Australian Energy Producers $6,551
Fri 28 Aug$123,677545UNICEF Australia $6,320
Thu 27 Aug$128,258538Greenpeace Australia Pacific $6,972
Wed 26 Aug$127,699531Greenpeace Australia Pacific $7,203
Tue 25 Aug$122,810524Minerals Council of Australia $9,031
Mon 24 Aug$127,072518Minerals Council of Australia $9,807
Sun 23 Aug$130,722501Minerals Council of Australia $10,897
Sat 22 Aug$129,139508Minerals Council of Australia $11,522
Fri 21 Aug$122,332520Minerals Council of Australia $7,047
Thu 20 Aug$120,131513Minerals Council of Australia $6,343
Wed 19 Aug$117,784518Australian Energy Producers $5,940
Tue 18 Aug$115,522505UNICEF Australia $6,275
Mon 17 Aug$125,688507FixVictoria Incorporated $12,974
Sun 16 Aug$117,655480FixVictoria Incorporated $7,140
Sat 15 Aug$115,817498FixVictoria Incorporated $7,137
Fri 14 Aug$113,051515Australian Energy Producers $5,714
Thu 13 Aug$104,773503These ads ran without a disclaimer $6,134
Wed 12 Aug$101,208491UNICEF Australia $5,789
Tue 11 Aug$100,939494These ads ran without a disclaimer $6,372
Mon 10 Aug$99,490492Australian Energy Producers $5,971
Sun 9 Aug$99,683466Minerals Council of Australia $7,521
Sat 8 Aug$97,134467Minerals Council of Australia $7,945
Fri 7 Aug$97,711487Minerals Council of Australia $7,172
Thu 6 Aug$91,886471These ads ran without a disclaimer $5,755
Wed 5 Aug$93,763464These ads ran without a disclaimer $6,207
Tue 4 Aug$91,620456Shell Australia $5,658
Mon 3 Aug$91,833455Australian Energy Producers $5,509
Sun 2 Aug$88,441423Minerals Council of Australia $7,538
Sat 1 Aug$87,917425Minerals Council of Australia $7,718

July 2026 31 days · $2,905,116

DaySpendAdvertisersTop advertiserBy category
Fri 31 Jul$113,147485Australian Energy Producers $14,827
Thu 30 Jul$109,655496Australian Energy Producers $13,114
Wed 29 Jul$110,027492Australian Energy Producers $11,058
Tue 28 Jul$111,558495Australian Energy Producers $11,950
Mon 27 Jul$115,707495Australian Energy Producers $14,768
Sun 26 Jul$115,310473Australian Energy Producers $12,943
Sat 25 Jul$113,804484Australian Energy Producers $12,722
Fri 24 Jul$115,311515Australian Energy Producers $11,851
Thu 23 Jul$112,412516Australian Energy Producers $12,050
Wed 22 Jul$108,359507Australian Energy Producers $11,338
Tue 21 Jul$110,737496Australian Energy Producers $10,546
Mon 20 Jul$100,209492Minerals Council of Australia $6,973
Sun 19 Jul$88,580458Minerals Council of Australia $7,333
Sat 18 Jul$87,828474Minerals Council of Australia $6,874
Fri 17 Jul$87,379484Minerals Council of Australia $6,727
Thu 16 Jul$85,684478UNICEF Australia $5,485
Wed 15 Jul$84,171459UNICEF Australia $5,061
Tue 14 Jul$87,107444These ads ran without a disclaimer $7,784
Mon 13 Jul$85,347437UNICEF Australia $5,610
Sun 12 Jul$83,573403UNICEF Australia $6,217
Sat 11 Jul$79,650414UNICEF Australia $5,326
Fri 10 Jul$80,116428UNICEF Australia $5,658
Thu 9 Jul$83,849423Catholic Mission $6,285
Wed 8 Jul$86,702408Catholic Mission $8,894
Tue 7 Jul$79,398395These ads ran without a disclaimer $7,542
Mon 6 Jul$76,476388UNICEF Australia $5,633
Sun 5 Jul$77,037375Greenpeace Australia Pacific $6,693
Sat 4 Jul$79,800383Greenpeace Australia Pacific $6,524
Fri 3 Jul$77,899399Greenpeace Australia Pacific $7,023
Thu 2 Jul$78,216397Minerals Council of Australia $5,718
Wed 1 Jul$80,068390These ads ran without a disclaimer $7,292

June 2026 30 days · $5,458,909

DaySpendAdvertisersTop advertiserBy category
Tue 30 Jun$237,550541Queensland Government $17,282
Mon 29 Jun$228,160555Queensland Government $18,123
Sun 28 Jun$207,302543Queensland Government $18,517
Sat 27 Jun$196,300557Queensland Government $19,174
Fri 26 Jun$200,352583Queensland Government $18,724
Thu 25 Jun$214,825581Queensland Government $26,611
Wed 24 Jun$211,627573Queensland Government $25,751
Tue 23 Jun$206,768577Queensland Government $18,675
Mon 22 Jun$217,933558Médecins Sans Frontières Australia $19,337
Sun 21 Jun$219,626558Queensland Government $18,467
Sat 20 Jun$207,045566Queensland Government $18,511
Fri 19 Jun$206,428592Médecins Sans Frontières Australia $17,590
Thu 18 Jun$204,993580Queensland Government $16,397
Wed 17 Jun$198,179581Queensland Government $17,134
Tue 16 Jun$184,141588Queensland Government $16,711
Mon 15 Jun$180,583588Queensland Government $17,566
Sun 14 Jun$183,278579Queensland Government $18,693
Sat 13 Jun$166,638591Queensland Government $20,960
Fri 12 Jun$164,692612Queensland Government $18,928
Thu 11 Jun$160,438598Queensland Government $16,390
Wed 10 Jun$159,454575Queensland Government $16,854
Tue 9 Jun$150,620581Queensland Government $15,977
Mon 8 Jun$155,359572Queensland Government $17,278
Sun 7 Jun$154,786575Queensland Government $18,113
Sat 6 Jun$145,681582Queensland Government $18,437
Fri 5 Jun$144,413601Queensland Government $14,074
Thu 4 Jun$140,759586Queensland Government $8,936
Wed 3 Jun$138,375553Queensland Government $9,095
Tue 2 Jun$138,499543Queensland Government $9,153
Mon 1 Jun$134,105526Queensland Government $9,335

May 2026 31 days · $4,156,803

DaySpendAdvertisersTop advertiserBy category
Sun 31 May$140,099540Queensland Government $9,917
Sat 30 May$137,325563Queensland Government $9,489
Fri 29 May$136,882590Queensland Government $8,200
Thu 28 May$126,516585Queensland Government $7,409
Wed 27 May$129,380569Queensland Government $7,682
Tue 26 May$127,282567Queensland Government $7,631
Mon 25 May$120,087557Queensland Government $7,856
Sun 24 May$128,597553Queensland Government $8,402
Sat 23 May$124,588561Queensland Government $8,401
Fri 22 May$120,925576Queensland Government $8,055
Thu 21 May$123,668560Queensland Government $7,778
Wed 20 May$126,189562Queensland Government $8,139
Tue 19 May$122,802543Queensland Government $7,996
Mon 18 May$124,405543Queensland Government $8,570
Sun 17 May$128,024527Queensland Government $8,731
Sat 16 May$121,715540Queensland Government $8,696
Fri 15 May$123,880549Queensland Government $6,326
Thu 14 May$117,450535UNICEF Australia $6,017
Wed 13 May$118,191528These ads ran without a disclaimer $7,054
Tue 12 May$121,478524UNICEF Australia $5,931
Mon 11 May$117,897522UNICEF Australia $5,208
Sun 10 May$121,382510UNICEF Australia $5,507
Sat 9 May$139,078538Chevron Australia $6,211
Fri 8 May$152,941559Michelle Milthorpe- Independent for Farrer $9,300
Thu 7 May$146,612550Michelle Milthorpe- Independent for Farrer $10,359
Wed 6 May$143,955541Chevron Australia $11,259
Tue 5 May$143,624524Chevron Australia $13,598
Mon 4 May$176,547504National Automotive Leasing and Salary Packaging Association $27,856
Sun 3 May$162,119501Chevron Australia $16,969
Sat 2 May$157,925528Chevron Australia $15,861
Fri 1 May$175,240550Chevron Australia $17,937

April 2026 30 days · $3,762,106

DaySpendAdvertisersTop advertiserBy category
Thu 30 Apr$185,849570Chevron Australia $19,291
Wed 29 Apr$177,004556Chevron Australia $18,563
Tue 28 Apr$159,676532Chevron Australia $14,661
Mon 27 Apr$153,960533Chevron Australia $13,676
Sun 26 Apr$168,757513Chevron Australia $23,561
Sat 25 Apr$157,072517Chevron Australia $24,794
Fri 24 Apr$164,865540Chevron Australia $22,866
Thu 23 Apr$136,656521National Automotive Leasing and Salary Packaging Association $8,843
Wed 22 Apr$128,693512Australian Energy Producers $7,972
Tue 21 Apr$126,290503Australian Energy Producers $7,878
Mon 20 Apr$126,585511Australian Energy Producers $7,967
Sun 19 Apr$136,439491Australian Energy Producers $8,417
Sat 18 Apr$132,480496Australian Energy Producers $8,469
Fri 17 Apr$130,096512Australian Energy Producers $8,062
Thu 16 Apr$124,772502Australian Energy Producers $8,586
Wed 15 Apr$121,470496Australian Energy Producers $7,879
Tue 14 Apr$113,537483Australian Energy Producers $7,897
Mon 13 Apr$109,314475Australian Energy Producers $7,986
Sun 12 Apr$109,607468Australian Energy Producers $8,338
Sat 11 Apr$107,698477Australian Energy Producers $8,370
Fri 10 Apr$104,217485Australian Energy Producers $7,844
Thu 9 Apr$102,654466Australian Energy Producers $8,939
Wed 8 Apr$97,870459Australian Energy Producers $7,703
Tue 7 Apr$95,547447Australian Energy Producers $7,698
Mon 6 Apr$96,395428Australian Energy Producers $7,790
Sun 5 Apr$104,035435Australian Energy Producers $8,474
Sat 4 Apr$97,178446Australian Energy Producers $8,324
Fri 3 Apr$97,700468Australian Energy Producers $7,860
Thu 2 Apr$98,959482Australian Energy Producers $7,679
Wed 1 Apr$96,731481UNICEF Australia $6,414

March 2026 31 days · $3,355,816

DaySpendAdvertisersTop advertiserBy category
Tue 31 Mar$100,836502UNICEF Australia $6,042
Mon 30 Mar$103,104500UNICEF Australia $5,481
Sun 29 Mar$110,589489UNICEF Australia $5,587
Sat 28 Mar$107,531503GetUp! $7,035
Fri 27 Mar$110,348519GetUp! $5,969
Thu 26 Mar$113,168510UNICEF Australia $5,688
Wed 25 Mar$108,115508UNICEF Australia $5,408
Tue 24 Mar$20,137505These ads ran without a disclaimer $2,353
Mon 23 Mar$106,372508UNICEF Australia $5,124
Sun 22 Mar$18,892487These ads ran without a disclaimer $1,799
Sat 21 Mar$21,037526These ads ran without a disclaimer $1,765
Fri 20 Mar$23,632573These ads ran without a disclaimer $2,457
Thu 19 Mar$178,202580Liberal Party of Australia (SA Division) $18,109
Wed 18 Mar$172,740574Liberal Party of Australia (SA Division) $14,641
Tue 17 Mar$173,563558South Australian Labor Party $11,796
Mon 16 Mar$162,100555ALP $10,497
Sun 15 Mar$148,450543South Australian Labor $8,738
Sat 14 Mar$131,125553Liberal Party of Australia (SA Division) $5,976
Fri 13 Mar$136,223573Liberal Party of Australia (SA Division) $5,756
Thu 12 Mar$129,816559Ashton Hurn MP $5,520
Wed 11 Mar$122,241533Ashton Hurn MP $5,640
Tue 10 Mar$115,750530Liberal Party of Australia (SA Division) $5,971
Mon 9 Mar$113,112524Liberal Party of Australia (SA Division) $7,148
Sun 8 Mar$112,615517Liberal Party of Australia (SA Division) $5,652
Sat 7 Mar$106,892532Minerals Council of Australia $4,729
Fri 6 Mar$107,392547UNICEF Australia $3,749
Thu 5 Mar$109,606549UNICEF Australia $4,190
Wed 4 Mar$101,740522UNICEF Australia $4,466
Tue 3 Mar$102,717504Minerals Council of Australia $5,276
Mon 2 Mar$96,700497Minerals Council of Australia $4,759
Sun 1 Mar$91,071475UNICEF Australia $4,835

February 2026 28 days · $2,391,442

DaySpendAdvertisersTop advertiserBy category
Sat 28 Feb$97,150505Amnesty International Australia $7,473
Fri 27 Feb$100,575520Amnesty International Australia $7,369
Thu 26 Feb$98,446510Minerals Council of Australia $9,099
Wed 25 Feb$98,936504Minerals Council of Australia $9,400
Tue 24 Feb$100,958490Minerals Council of Australia $11,698
Mon 23 Feb$98,462477Minerals Council of Australia $11,663
Sun 22 Feb$97,806458Minerals Council of Australia $10,956
Sat 21 Feb$97,839468Minerals Council of Australia $11,005
Fri 20 Feb$97,452481Minerals Council of Australia $9,961
Thu 19 Feb$99,712482Minerals Council of Australia $9,257
Wed 18 Feb$100,922466Water Corporation $11,338
Tue 17 Feb$93,166447Water Corporation $8,355
Mon 16 Feb$81,393455UNICEF Australia $5,648
Sun 15 Feb$82,471456UNICEF Australia $6,026
Sat 14 Feb$85,577465Water Corporation $6,146
Fri 13 Feb$87,263477UNICEF Australia $5,716
Thu 12 Feb$88,397476CARE Australia $6,036
Wed 11 Feb$72,706456UNICEF Australia $5,870
Tue 10 Feb$71,797453UNICEF Australia $6,172
Mon 9 Feb$72,583443UNICEF Australia $6,303
Sun 8 Feb$78,730421UNICEF Australia $6,404
Sat 7 Feb$75,012421UNICEF Australia $4,941
Fri 6 Feb$72,481426UNICEF Australia $5,886
Thu 5 Feb$69,548409UNICEF Australia $5,827
Wed 4 Feb$69,732395UNICEF Australia $6,243
Tue 3 Feb$69,557392UNICEF Australia $6,194
Mon 2 Feb$69,525381UNICEF Australia $7,067
Sun 1 Feb$63,246350UNICEF Australia $7,073

January 2026 31 days · $1,813,637

DaySpendAdvertisersTop advertiserBy category
Sat 31 Jan$62,345367UNICEF Australia $6,071
Fri 30 Jan$65,073388UNICEF Australia $5,949
Thu 29 Jan$66,818386UNICEF Australia $5,859
Wed 28 Jan$66,412368UNICEF Australia $6,073
Tue 27 Jan$65,521360UNICEF Australia $6,209
Mon 26 Jan$65,737358UNICEF Australia $6,084
Sun 25 Jan$66,575366UNICEF Australia $6,437
Sat 24 Jan$68,238364UNICEF Australia $5,443
Fri 23 Jan$71,553372Greenpeace Australia Pacific $6,834
Thu 22 Jan$64,037365UNICEF Australia $6,188
Wed 21 Jan$63,560373UNICEF Australia $6,450
Tue 20 Jan$66,699371UNICEF Australia $6,348
Mon 19 Jan$62,905360UNICEF Australia $6,612
Sun 18 Jan$66,106345UNICEF Australia $6,769
Sat 17 Jan$61,436348UNICEF Australia $5,309
Fri 16 Jan$61,765353UNICEF Australia $5,881
Thu 15 Jan$60,475346UNICEF Australia $6,132
Wed 14 Jan$59,292334UNICEF Australia $6,315
Tue 13 Jan$58,521319UNICEF Australia $6,746
Mon 12 Jan$54,329313UNICEF Australia $5,554
Sun 11 Jan$52,773294UNICEF Australia $5,362
Sat 10 Jan$51,447303UNICEF Australia $4,406
Fri 9 Jan$52,427314UNICEF Australia $4,427
Thu 8 Jan$54,069312Greenpeace Australia Pacific $4,911
Wed 7 Jan$48,041299UNICEF Australia $3,361
Tue 6 Jan$46,454282UNICEF Australia $3,356
Mon 5 Jan$46,695272UNICEF Australia $3,465
Sun 4 Jan$45,234255UNICEF Australia $3,812
Sat 3 Jan$43,995255Greenpeace Australia Pacific $3,518
Fri 2 Jan$46,866259Greenpeace Australia Pacific $4,384
Thu 1 Jan$48,239251UNICEF Australia $4,775

Download: daily totals by category (CSV)

Source: Meta Ad Library report (ads about social issues, elections or politics, Australia), with categories added by Political Gadgets. Offered 'as is' under CC BY-NC 4.0.