Who paid for political ads on Facebook on 12 January 2026

Name: Facebook political ad spend in Australia, 12 January 2026
Creator: Political Gadgets
License: https://creativecommons.org/licenses/by-nc/4.0/

313 advertisers spent $54,329 on Facebook and Instagram ads about social issues, elections or politics in Australia in Meta's daily report for 12 January 2026. The biggest spender was UNICEF Australia ($5,554). Total spend in 2026 to date: $590,569.

← 11 JanMonday 12 January 202613 Jan →All days

Spent on 12 Jan

$54,329

313 advertisers

2026 to date

$590,569

1 January – 12 January 2026

Top 3 in 2026

Spend by category

Every advertiser Meta lists as running political or issue ads, grouped by who they are.

12 January 2026

2026 to date

Category	12 Jan	Share	2026 to date	Share
Party/Candidate Parties, MPs, senators, councillors and candidates.	$5,810	10.7%	$63,088	10.7%
Advocacy Campaign groups, think tanks and NGOs whose ads push for a change in policy or a vote.	$15,568	28.7%	$182,353	30.9%
Union Trade unions and union bodies.	$957	1.8%	$11,601	2.0%
Business Companies, and industry and professional associations.	$3,566	6.6%	$34,083	5.8%
Government Government departments and agencies, councils, electoral commissions and public broadcasters.	$8,479	15.6%	$97,217	16.5%
Charity Charities whose ads ask for donations or promote their services.	$13,208	24.3%	$125,763	21.3%
Other Media outlets, law firms and others, plus ads Meta says ran without a disclaimer.	$1,801	3.3%	$20,676	3.5%
Small advertisers Advertisers not in the category list who have never spent more than $100 in a day (Meta reports their spend only as '≤$100').	$3,356	6.2%	$38,233	6.5%
Unclassified New advertisers not yet reviewed.	$1,584	2.9%	$17,555	3.0%
Total	$54,329	100%	$590,569	100%

Advertisers on 12 January 2026

Filter by category or search by name. Click a name to see that advertiser's spending this year. "≤$100" means Meta only reported that the spend was $100 or less.

#	Advertiser	Category	Spend	Ads
1	UNICEF Australia	Charity	$5,554	40
2	Greenpeace Australia Pacific	Advocacy	$2,588	145
3	Queensland Government	Government	$2,227	13
4	Amnesty International Australia	Advocacy	$2,021	115
5	WWF-Australia	Advocacy	$1,687	37
6	AussieAF	Advocacy	$1,649	54
7	Western Australia Police Force	Government	$1,588	1
8	Advance Australia	Advocacy	$1,519	44
9	Médecins Sans Frontières Australia	Charity	$1,393	50
10	Australian Conservation Foundation	Advocacy	$1,377	42
11	Low Emission Technology Australia	Business	$1,199	16
12	These ads ran without a disclaimer	Other	≤$100	39
13	Our Watch	Charity	$1,129	24
14	Transport Victoria	Government	$1,125	19
15	Australia for UNHCR	Charity	$1,101	17
16	Jewish Council of Australia	Advocacy	$909	10
17	United Workers Union	Union	$706	214
18	Barnardos Australia	Charity	$646	13
19	Keep Australia Safe	Advocacy	$616	2
20	SA Health	Government	$574	16
21	South Australian Government	Government	$552	36
22	Water Corporation	Government	$544	9
23	Health Care Providers Association	Business	$514	8
24	FOUR PAWS Australia	Charity	$478	35
25	Sophie Scamps	Party/Candidate	$464	4
26	Australian Energy Producers	Business	$438	18
27	The University of Melbourne	Other	$435	23
28	Solutions for Australia	Advocacy	$421	24
29	Australian Marine Conservation Society	Advocacy	$407	6
30	The Vocal Minority	Advocacy	$403	31
31	Net Zero Economy Authority	Government	$399	6
32	WaterAid Australia	Charity	$340	35
33	Electoral Commission of South Australia	Government	$339	4
34	Koffels Solicitors and Barristers	Business	$338	3
35	National Party of Australia - NSW	Party/Candidate	$334	30
36	Building For Tomorrow	Advocacy	$329	2
37	Kids Under Cover	Charity	$327	25
38	Shine Lawyers	Business	$322	5
39	Politiv	Unclassified	$317	6
40	REPLACE THE WASTE	Government	$301	11
41	The Best Medicine is a Stronger PBS	Advocacy	$295	96
42	SA-BEST	Party/Candidate	$284	13
43	Department of Justice and Community Safety, Victoria, Australia	Government	$276	18
44	World Animal Protection Australia	Charity	$255	7
45	Family First Party Australia Ltd	Party/Candidate	$253	8
46	ifaw	Charity	$242	39
47	Next Investors	Business	$241	5
48	The Australia Institute	Advocacy	$229	27
49	Animals Australia	Advocacy	$226	21
50	The Climate Council	Advocacy	$223	18
51	Henry Pike MP	Party/Candidate	$221	8
52	Australian Red Cross	Charity	$216	12
53	Evan Mulholland MP	Party/Candidate	$213	26
54	Bush Heritage Australia	Charity	$212	5
55	Meat & Livestock Australia	Business	$206	5
56	Institute of Public Affairs	Advocacy	$198	11
57	Nicolette Boele	Party/Candidate	$185	2
58	Australian Unions	Union	$182	42
59	World Vision Australia	Charity	$178	55
60	CBM Australia	Unclassified	$175	18
61	OXFAM AUSTRALIA	Charity	$168	5
62	South Australian Labor	Party/Candidate	$165	5
63	Human Rights Law Alliance	Advocacy	$160	18
64	Cerebral Palsy Alliance	Charity	$156	10
65	Australian Epoch Times Ltd	Other	$155	11
66	Andrew Hastie	Party/Candidate	$148	6
67	Uniting Vic.Tas	Charity	$148	19
68	Ben Small - Liberal for Forrest	Party/Candidate	$140	1
69	Rick Wilson	Party/Candidate	$134	7
70	Genea	Business	$133	44
71	Tony Pasin MP	Party/Candidate	$133	7
72	International Justice Mission Australia	Charity	$126	34
73	Garth Hamilton MP	Party/Candidate	$125	10
74	Greenfleet	Charity	$124	10
75	The Liberal Party of Australia (Victorian Division)	Party/Candidate	$117	8
76	Online Hate Prevention Institute	Unclassified	$114	2
77	Ingrid Stitt MP	Party/Candidate	$113	12
78	Matt Burnell MP	Party/Candidate	$113	2
79	Create Fertility	Unclassified	$112	37
80	Liberal Party of Australia, NSW Division	Party/Candidate	$111	17
81	Verve Super	Business	$106	8
82	Islamophobia Register Australia	Unclassified	$105	154
83	Jacinta Allan MP	Party/Candidate	$101	2
84	Lifetime Pets	Unclassified	≤$100	5
85	The Events Agency	Small advertisers	≤$100	3
86	A and L Unity Care	Small advertisers	≤$100	2
87	ACN - Aid to the Church in Need	Small advertisers	≤$100	31
88	Adam Baillie MP	Party/Candidate	≤$100	2
89	Alex Dighton MP	Party/Candidate	≤$100	8
90	Alison Champion	Small advertisers	≤$100	1
91	Alison Marchant - Member for Bellarine	Party/Candidate	≤$100	2
92	Andrew Braddock MLA	Party/Candidate	≤$100	1
93	Anglican Youthworks	Unclassified	≤$100	7
94	Animal Justice Party	Party/Candidate	≤$100	2
95	Animal Justice Party AJP Victoria	Party/Candidate	≤$100	2
96	Ann-Marie Hermans MP	Small advertisers	≤$100	2
97	Anthony Carbines MP	Party/Candidate	≤$100	8
98	Anthony Cianflone MP	Small advertisers	≤$100	6
99	Asylum Seeker Resource Centre (ASRC)	Advocacy	≤$100	18
100	Asylum Seekers Centre	Charity	≤$100	8
101	AUSTRAC	Government	≤$100	18
102	Australian Citizens Party	Party/Candidate	≤$100	6
103	Australian Ethical Investment	Unclassified	≤$100	6
104	Australian Rail Track Corporation	Small advertisers	≤$100	1
105	Australians for Clean Air	Advocacy	≤$100	20
106	Belinda Wilson	Unclassified	≤$100	6
107	Brad Rowswell MP	Small advertisers	≤$100	3
108	Bree James - Barron River MP	Small advertisers	≤$100	1
109	Bronwyn Halfpenny MP	Party/Candidate	≤$100	5
110	Cancer Council ACT	Small advertisers	≤$100	8
111	Catherine Hamlin Fistula Foundation	Charity	≤$100	5
112	Catherine Lezer	Small advertisers	≤$100	6
113	Catholic Education Tasmania	Unclassified	≤$100	17
114	Catholic Mission	Charity	≤$100	3
115	Catholic Schools NSW	Unclassified	≤$100	4
116	CCCCC Concerned Citizens of Clarence City Council	Small advertisers	≤$100	1
117	Celebrating Masculinity	Small advertisers	≤$100	1
118	Centre for Public Integrity	Small advertisers	≤$100	4
119	Challenge DV	Unclassified	≤$100	6
120	Christine Couzens MP	Small advertisers	≤$100	2
121	Cindy Mcleish MP	Small advertisers	≤$100	2
122	Cindy McLeish MP	Small advertisers	≤$100	1
123	Citizen GO Australia & New Zealand	Unclassified	≤$100	1
124	City of Boroondara	Government	≤$100	3
125	City of Kwinana	Small advertisers	≤$100	1
126	City of Melbourne	Government	≤$100	1
127	City of Parramatta	Government	≤$100	3
128	City of Stirling	Small advertisers	≤$100	1
129	Conservation Council SA	Small advertisers	≤$100	1
130	Corinne Mulholland	Party/Candidate	≤$100	1
131	Councillor Sreeni Pillamarri	Small advertisers	≤$100	2
132	Cr Clint Marsh - City of Playford	Small advertisers	≤$100	2
133	Craig Haslam Indpendent	Small advertisers	≤$100	1
134	Curious Minds Media	Small advertisers	≤$100	5
135	Dan Bull	Small advertisers	≤$100	1
136	Dan Tehan MP	Party/Candidate	≤$100	1
137	Daniel Mulino	Small advertisers	≤$100	2
138	David Davis MP	Small advertisers	≤$100	2
139	David Farrelly	Small advertisers	≤$100	1
140	David Southwick MP	Small advertisers	≤$100	3
141	Department of Agriculture, Fisheries and Forestry	Government	≤$100	2
142	Department of Environment and Science	Government	≤$100	1
143	Dr Michelle Ananda-Rajah MP	Party/Candidate	≤$100	1
144	Dr. Carina Garland MP	Party/Candidate	≤$100	26
145	Dylan Wight	Party/Candidate	≤$100	4
146	Eden Foster MP	Party/Candidate	≤$100	2
147	Endeavour Energy	Small advertisers	≤$100	2
148	Endorsed by Liberal Party of Australia (SA Division)	Party/Candidate	≤$100	2
149	Environment Victoria	Advocacy	≤$100	2
150	Environmental Justice Australia	Unclassified	≤$100	1
151	Environs Kimberley	Advocacy	≤$100	2
152	Ethical Clothing Australia	Other	≤$100	3
153	Faculty of Arts at the University of Melbourne	Small advertisers	≤$100	1
154	Foodbank WA	Charity	≤$100	8
155	Forrest Ministries	Small advertisers	≤$100	1
156	Free To Shine	Small advertisers	≤$100	2
157	From Perth For Perth	Small advertisers	≤$100	13
158	Future Super	Unclassified	≤$100	2
159	Gabriel Ng, 澳大利亞工黨 (Australian Labor Party)	Small advertisers	≤$100	2
160	Gabrielle Williams MP	Party/Candidate	≤$100	1
161	Gary Maas MP	Party/Candidate	≤$100	7
162	Gender Awareness Australia	Advocacy	≤$100	28
163	Glen Kelly MP	Small advertisers	≤$100	1
164	Growth Faculty	Unclassified	≤$100	7
165	Hagar Australia	Charity	≤$100	3
166	Health and Wellbeing Queensland	Government	≤$100	13
167	HeartKids	Small advertisers	≤$100	1
168	Hon Nick Goiran MLC	Party/Candidate	≤$100	1
169	Humane World for Animals Australia	Advocacy	≤$100	3
170	Independent Australia	Small advertisers	≤$100	1
171	Iwan Walters MP	Party/Candidate	≤$100	4
172	Jacinta Allan	Party/Candidate	≤$100	1
173	Jackson Taylor MP	Party/Candidate	≤$100	6
174	Jacqui Scruby	Unclassified	≤$100	4
175	James4Balga	Small advertisers	≤$100	1
176	Jean Hailes for Women's Health	Charity	≤$100	5
177	Jerome Laxale	Party/Candidate	≤$100	2
178	Jess Pugh MP	Small advertisers	≤$100	1
179	Jesuit Mission Australia	Unclassified	≤$100	4
180	Jo Briskey	Small advertisers	≤$100	20
181	John Carey MLA	Small advertisers	≤$100	3
182	John Lister - Labor for Werribee	Party/Candidate	≤$100	1
183	Jonathan Huston - Liberal for Nedlands	Party/Candidate	≤$100	1
184	Jordan Crugnale MP	Party/Candidate	≤$100	8
185	Josh Bull MP for Sunbury	Party/Candidate	≤$100	4
186	Josh Wilson MP	Party/Candidate	≤$100	1
187	Julian Leeser MP, Liberal Party, Pennant Hills, NSW	Party/Candidate	≤$100	1
188	Juliana Addison MP	Party/Candidate	≤$100	1
189	Julie Collins MP	Party/Candidate	≤$100	1
190	Justine Elliot MP	Party/Candidate	≤$100	1
191	Kat Theophanous MP	Party/Candidate	≤$100	4
192	Kate Thwaites MP	Party/Candidate	≤$100	4
193	Katherine Copsey	Party/Candidate	≤$100	1
194	Kathleen Matthews-Ward MP	Party/Candidate	≤$100	3
195	Katie Hall MP	Party/Candidate	≤$100	5
196	Keep Top End Coasts Healthy	Unclassified	≤$100	4
197	Kevin Hogan MP	Party/Candidate	≤$100	1
198	Leon Rebello MP	Party/Candidate	≤$100	1
199	Liberal Party of Australia (SA Division)	Party/Candidate	≤$100	1
200	Lily D'Ambrosio MP	Party/Candidate	≤$100	9
201	Lizzie Blandthorn	Unclassified	≤$100	5
202	Lock The Gate Alliance	Advocacy	≤$100	2
203	Louise Bloomfield Alderman Hobart City Council	Small advertisers	≤$100	1
204	Lucy Hood MP	Small advertisers	≤$100	1
205	Luke Gosling MP	Party/Candidate	≤$100	27
206	Madonna Jarrett MP	Party/Candidate	≤$100	1
207	Mark Coure MP	Party/Candidate	≤$100	1
208	Mary MacKillop Today	Charity	≤$100	6
209	Mary-Anne Thomas MP	Party/Candidate	≤$100	5
210	Maryka Groenewald MLC for Western Australia	Small advertisers	≤$100	1
211	Mathew Hilakari MP	Party/Candidate	≤$100	7
212	Matt Schultz - Independent for Kavel	Small advertisers	≤$100	1
213	Melissa Horne MP	Party/Candidate	≤$100	6
214	Michael Crandon MP	Small advertisers	≤$100	1
215	Michael Regan	Small advertisers	≤$100	1
216	Michelle Rowland MP	Party/Candidate	≤$100	2
217	Mick de Brenni	Unclassified	≤$100	1
218	Mito Foundation	Small advertisers	≤$100	1
219	Monash IVF	Business	≤$100	3
220	Museum of Australian Democracy at Old Parliament House	Small advertisers	≤$100	10
221	Natalie Hutchins MP	Party/Candidate	≤$100	2
222	Natalie Suleyman MP	Party/Candidate	≤$100	4
223	Nathan Daniell for Mayor: Adelaide Hills Council	Small advertisers	≤$100	1
224	Nathan Lambert	Party/Candidate	≤$100	1
225	National Justice Project	Advocacy	≤$100	1
226	Newlife IVF Australia	Small advertisers	≤$100	29
227	Nick McGowan MP	Party/Candidate	≤$100	1
228	NSW Fair Trading	Government	≤$100	2
229	NSW Parliament	Unclassified	≤$100	1
230	Oberon Against Wind Towers	Small advertisers	≤$100	1
231	Office of Ros Spence MP	Party/Candidate	≤$100	1
232	Office of Senator Tony Sheldon	Party/Candidate	≤$100	15
233	OZ Arab Media	Small advertisers	≤$100	4
234	Parkerville Children And Youth Care	Small advertisers	≤$100	7
235	Paul Mercurio MP	Small advertisers	≤$100	1
236	Pauline Richards MP	Party/Candidate	≤$100	7
237	PETER J. HOOD CPA - Mayoral Candidate Whitsunday Regional Council	Small advertisers	≤$100	1
238	Peter Khalil	Party/Candidate	≤$100	29
239	Phillip Thompson OAM MP	Party/Candidate	≤$100	1
240	Physical Disability Council of NSW	Small advertisers	≤$100	3
241	Plan International Australia	Charity	≤$100	6
242	Powerhouse Museum Alliance	Small advertisers	≤$100	5
243	Pregnancy Help Sydney	Small advertisers	≤$100	2
244	Queensland Parliamentary Service	Small advertisers	≤$100	2
245	Rachel Westaway MP	Small advertisers	≤$100	1
246	RAWCS - Rotary Australia World Community Service	Unclassified	≤$100	2
247	Rebecca Young MP	Small advertisers	≤$100	1
248	Recfish SA	Unclassified	≤$100	1
249	Reconciliation South Australia	Small advertisers	≤$100	3
250	Regional Vic News	Small advertisers	≤$100	1
251	Richard Riordan MP	Small advertisers	≤$100	1
252	Richard Welch MP	Small advertisers	≤$100	3
253	Rob Mitchell MP	Small advertisers	≤$100	30
254	Roma Britnell MP	Small advertisers	≤$100	1
255	Ron Hoenig MP	Small advertisers	≤$100	2
256	Ros Bates MP	Small advertisers	≤$100	1
257	Rose Disability Care Services	Small advertisers	≤$100	1
258	SafeWork NSW	Government	≤$100	1
259	Sandy Bolton MP	Small advertisers	≤$100	1
260	Sarah Connolly MP	Party/Candidate	≤$100	6
261	Save the Bilby Fund	Charity	≤$100	9
262	SBS Arabic24	Government	≤$100	5
263	SBS Cantonese 廣東話節目	Government	≤$100	8
264	SBS Filipino	Government	≤$100	3
265	SBS Greek	Small advertisers	≤$100	1
266	SBS Hindi	Small advertisers	≤$100	2
267	SBS Korean	Small advertisers	≤$100	2
268	SBS Mandarin中文普通话	Government	≤$100	6
269	SBS Spanish / Australia en español	Government	≤$100	5
270	SBS Telugu	Small advertisers	≤$100	4
271	SBS Urdu	Small advertisers	≤$100	2
272	SBS Vietnamese	Government	≤$100	5
273	Science at Melbourne	Small advertisers	≤$100	1
274	SDA NSW & ACT	Union	≤$100	5
275	Senator Jacinta Nampijinpa Price	Party/Candidate	≤$100	6
276	Senator Jess Walsh	Party/Candidate	≤$100	1
277	Senator Raff Ciccone	Small advertisers	≤$100	2
278	Senator Steph Hodgins-May	Small advertisers	≤$100	1
279	Senator Susan McDonald	Party/Candidate	≤$100	1
280	Senator Varun Ghosh	Party/Candidate	≤$100	1
281	Shane Love MLA	Small advertisers	≤$100	1
282	Sharon Claydon MP	Party/Candidate	≤$100	5
283	Simone Bailey - Labor for Hammond	Party/Candidate	≤$100	1
284	Solutions WA	Small advertisers	≤$100	2
285	South Australian Labor Party	Party/Candidate	≤$100	22
286	Sperm Donors Australia	Business	≤$100	3
287	State Government of South Australia	Government	≤$100	8
288	Steve McGhie MP	Party/Candidate	≤$100	4
289	Taimus Werner-Gibbings	Small advertisers	≤$100	1
290	Tara Cheyne for ACT Labor	Party/Candidate	≤$100	1
291	Tearfund Australia	Charity	≤$100	20
292	Territory Seafood Crew	Small advertisers	≤$100	2
293	The Benevolent Society	Charity	≤$100	8
294	The Lady Musgrave Trust	Small advertisers	≤$100	2
295	The Line	Unclassified	≤$100	12
296	The Snark Tank	Small advertisers	≤$100	1
297	The University of Queensland	Small advertisers	≤$100	2
298	The Wilderness Society	Advocacy	≤$100	5
299	Tim Richardson	Party/Candidate	≤$100	7
300	Tim Watts MP	Small advertisers	≤$100	1
301	Tim Wilson – Federal Liberal Member for Goldstein	Party/Candidate	≤$100	5
302	Toowoomba Regional Council	Unclassified	≤$100	2
303	Town of Cambridge	Small advertisers	≤$100	1
304	Tweed Shire Council	Small advertisers	≤$100	1
305	United Firefighters Union Victorian Branch	Union	≤$100	1
306	Uniting Communities	Small advertisers	≤$100	3
307	Unitingworld	Charity	≤$100	7
308	Vinnies Tasmania	Small advertisers	≤$100	8
309	Wayne Farnham MP	Party/Candidate	≤$100	2
310	WOMENS INFORMATION AND REFERRAL EXCHANGE INCORPORATED	Small advertisers	≤$100	7
311	Wyndham City	Small advertisers	≤$100	1
312	Zhi Soon MP	Party/Candidate	≤$100	2
313	Zoe McKenzie MP	Small advertisers	≤$100	3

Top 50 advertisers in 2026

Spend from 1 January to 12 January 2026.

#	Advertiser	Category	Spend
1	UNICEF Australia	Charity	$49,028
2	Greenpeace Australia Pacific	Advocacy	$40,211
3	Queensland Government	Government	$35,045
4	Advance Australia	Advocacy	$22,326
5	AussieAF	Advocacy	$18,680
6	WWF-Australia	Advocacy	$16,971
7	Médecins Sans Frontières Australia	Charity	$15,610
8	Australian Conservation Foundation	Advocacy	$14,997
9	Our Watch	Charity	$13,675
10	These ads ran without a disclaimer	Other	$13,628
11	Western Australia Police Force	Government	$13,229
12	Jewish Council of Australia	Advocacy	$12,311
13	Amnesty International Australia	Advocacy	$11,947
14	Australia for UNHCR	Charity	$11,822
15	United Workers Union	Union	$8,974
16	Low Emission Technology Australia	Business	$8,973
17	Transport Victoria	Government	$7,281
18	Keep Australia Safe	Advocacy	$7,198
19	Health Care Providers Association	Business	$7,162
20	SA Health	Government	$7,025
21	South Australian Government	Government	$6,759
22	Water Corporation	Government	$6,680
23	The Vocal Minority	Advocacy	$5,128
24	Australian Energy Producers	Business	$5,059
25	The University of Melbourne	Other	$4,855
26	Electoral Commission of South Australia	Government	$4,544
27	Australian Marine Conservation Society	Advocacy	$4,294
28	Kids Under Cover	Charity	$3,945
29	FOUR PAWS Australia	Charity	$3,916
30	Building For Tomorrow	Advocacy	$3,913
31	SA-BEST	Party/Candidate	$3,785
32	REPLACE THE WASTE	Government	$3,671
33	The Best Medicine is a Stronger PBS	Advocacy	$3,576
34	Koffels Solicitors and Barristers	Business	$3,492
35	Fish For All	Advocacy	$3,434
36	Solutions for Australia	Advocacy	$3,381
37	Department of Justice and Community Safety, Victoria, Australia	Government	$3,288
38	Bush Heritage Australia	Charity	$3,197
39	WaterAid Australia	Charity	$3,118
40	Greens MPs	Party/Candidate	$3,000
41	Family First Party Australia Ltd	Party/Candidate	$2,910
42	Animals Australia	Advocacy	$2,725
43	Henry Pike MP	Party/Candidate	$2,689
44	ifaw	Charity	$2,619
45	Net Zero Economy Authority	Government	$2,598
46	Next Investors	Business	$2,590
47	World Animal Protection Australia	Charity	$2,498
48	Evan Mulholland MP	Party/Candidate	$2,457
49	Meat & Livestock Australia	Business	$2,405
50	Sophie Scamps	Party/Candidate	$2,372

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About these figures

Source: Meta Ad Library daily report for Australia, dated 12 January 2026. Meta publishes each day's report a few days later.
Year-to-date figures cover 1 January to 12 January 2026. From 12 daily reports.
Meta reports daily spend under $100 only as "≤$100"; we count each such line as $34.60, a value worked out from Meta's exact 90-day report.
Categories are assigned by Political Gadgets and reviewed by hand. New advertisers show as Unclassified until they're reviewed.

Source: Meta Ad Library report (ads about social issues, elections or politics, Australia), with categories added by Political Gadgets. Offered 'as is' under CC BY-NC 4.0.