Who paid for political ads on Facebook on 31 October 2026

Name: Facebook political ad spend in Australia, 31 October 2026
Creator: Political Gadgets
License: https://creativecommons.org/licenses/by-nc/4.0/

513 advertisers spent $174,768 on Facebook and Instagram ads about social issues, elections or politics in Australia in Meta's daily report for 31 October 2026. The biggest spender was Victorian Labor ($21,349). Total spend in 2026 to date: $35,912,243.

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Spent on 31 Oct

$174,768

513 advertisers

2026 to date

$35,912,243

1 January – 31 October 2026

Top 3 in 2026

Spend by category

Every advertiser Meta lists as running political or issue ads, grouped by who they are.

31 October 2026

2026 to date

Category	31 Oct	Share	2026 to date	Share
Party/Candidate Parties, MPs, senators, councillors and candidates.	$75,675	43.3%	$6,830,890	19.0%
Advocacy Campaign groups, think tanks and NGOs whose ads push for a change in policy or a vote.	$31,530	18.0%	$8,096,568	22.5%
Union Trade unions and union bodies.	$8,412	4.8%	$1,269,489	3.5%
Business Companies, and industry and professional associations.	$18,591	10.6%	$5,261,818	14.7%
Government Government departments and agencies, councils, electoral commissions and public broadcasters.	$17,075	9.8%	$5,242,523	14.6%
Charity Charities whose ads ask for donations or promote their services.	$14,429	8.3%	$6,278,737	17.5%
Other Media outlets, law firms and others, plus ads Meta says ran without a disclaimer.	$2,259	1.3%	$1,460,821	4.1%
Small advertisers Advertisers not in the category list who have never spent more than $100 in a day (Meta reports their spend only as '≤$100').	$6,539	3.7%	$1,468,034	4.1%
Unclassified New advertisers not yet reviewed.	$257	0.1%	$3,363	0.0%
Total	$174,768	100%	$35,912,243	100%

Advertisers on 31 October 2026

Filter by category or search by name. Click a name to see that advertiser's spending this year. "≤$100" means Meta only reported that the spend was $100 or less.

#	Advertiser	Category	Spend	Ads
1	Victorian Labor	Party/Candidate	$21,349	606
2	Liberal Party of Australia (Victorian Division)	Party/Candidate	$18,041	60
3	Australian Energy Producers	Business	$8,846	409
4	Victorian Electoral Commission	Government	$7,150	63
5	UNICEF Australia	Charity	$6,211	91
6	Victorian Greens	Party/Candidate	$4,901	125
7	Victorian Trades Hall Council	Union	$4,901	311
8	Environment Victoria	Advocacy	$4,424	235
9	Greenpeace Australia Pacific	Advocacy	$3,956	137
10	Transport Victoria	Government	$3,930	30
11	Minerals Council of Australia	Business	$3,195	48
12	Advance Australia	Advocacy	$3,011	625
13	The Australia Institute	Advocacy	$2,491	61
14	Step Together	Advocacy	$2,431	18
15	Animal Justice Party AJP Victoria	Party/Candidate	$2,291	248
16	Pauline Richards MP	Party/Candidate	$2,282	8
17	Vicki Ward MP	Party/Candidate	$2,161	3
18	David Ettershank MP	Party/Candidate	$1,949	2
19	Amnesty International Australia	Advocacy	$1,732	100
20	WWF-Australia	Advocacy	$1,651	45
21	Australia for UNHCR	Charity	$1,633	47
22	Pauline Hanson's One Nation - Victoria	Party/Candidate	$1,599	25
23	These ads ran without a disclaimer	Other	≤$100	59
24	BHP	Business	$1,470	18
25	United Workers Union	Union	$1,243	304
26	GetUp!	Advocacy	$1,158	11
27	Paul Mercurio MP	Party/Candidate	$1,077	15
28	Queensland Government	Government	$1,050	8
29	Australian Conservation Foundation	Advocacy	$1,049	123
30	Wendy Lovell MP	Party/Candidate	$1,013	5
31	Oxfam Australia	Charity	$979	44
32	Australian Unions	Union	$953	36
33	Australian Marine Conservation Society	Advocacy	$841	24
34	Low Emission Technology Australia	Business	$832	43
35	Climate 200	Advocacy	$831	156
36	OXFAM AUSTRALIA	Charity	$810	43
37	NSW Mining	Business	$787	17
38	Gayle Tierney MP	Party/Candidate	$764	7
39	Shima4Hawthorn	Party/Candidate	$756	43
40	The Wilderness Society	Advocacy	$705	53
41	Ryan Batchelor MP	Party/Candidate	$698	6
42	Brad Rowswell MP	Party/Candidate	$696	10
43	Coal Australia	Business	$681	2
44	Melissa Horne MP	Party/Candidate	$668	14
45	Defend Sacred Ground	Advocacy	$662	7
46	Australians for Affordable Energy	Advocacy	$640	22
47	Private Health Insurance Expert	Business	$628	15
48	Sonya Kilkenny MP	Party/Candidate	$627	7
49	NSW Fair Trading	Government	$612	9
50	Transport for NSW	Government	$599	16
51	Australian Hotels Association	Advocacy	$588	1
52	Sophie Torney	Party/Candidate	$587	33
53	SafeWork NSW	Government	$584	21
54	Mary-Anne Thomas MP	Party/Candidate	$569	8
55	Australian Lobby Group	Advocacy	$550	4
56	Tim Wilson – Federal Liberal Member for Goldstein	Party/Candidate	$543	1
57	Shooters Union Australia	Advocacy	$536	33
58	Australian Education Union Victorian Branch	Union	$535	2
59	Rewiring Australia	Advocacy	$516	6
60	Sarah Connolly MP	Party/Candidate	$490	15
61	Leukaemia Foundation	Charity	$471	19
62	UN Women Australia	Charity	$468	36
63	Environment Centre NT	Advocacy	$461	41
64	Bush Heritage Australia	Charity	$453	67
65	WA Government	Government	$450	8
66	Koffels Solicitors and Barristers	Business	$443	8
67	Anasina Gray-Barberio MP	Party/Candidate	$424	16
68	Mathew Hilakari MP	Party/Candidate	$418	14
69	Department of Transport and Planning	Government	$410	7
70	ActionAid Australia	Charity	$390	41
71	World Vision Australia	Charity	$356	31
72	Rachel Halse - Labor for Ringwood	Party/Candidate	$355	7
73	Animal Justice Party	Party/Candidate	$350	51
74	Angus Taylor MP	Party/Candidate	$343	5
75	Kids Under Cover	Charity	$340	19
76	Shaun Leane MP	Party/Candidate	$333	6
77	Senator Jacinta Nampijinpa Price	Party/Candidate	$297	18
78	30 by 30	Advocacy	$296	12
79	FOUR PAWS Australia	Charity	$295	37
80	Sally Sitou MP	Party/Candidate	$285	10
81	Nicolette Boele	Party/Candidate	$283	2
82	City of Melbourne	Government	$277	5
83	Australian Diagnostic Imaging Association	Business	$276	47
84	Gender Awareness Australia	Advocacy	$272	35
85	Joanne Ryan MP	Party/Candidate	$271	6
86	Julie Buxton - Labor for Bayswater	Party/Candidate	$271	12
87	Foodbank WA	Charity	$260	26
88	The Nationals	Party/Candidate	$257	2
89	Better Victoria Inc	Advocacy	$255	480
90	Frackman Project	Advocacy	$247	3
91	Melissa Lowe Independent for Southern Metro	Party/Candidate	$243	6
92	ACCIONA Australia	Business	$235	14
93	Catholic Mission	Charity	$234	8
94	Wai Man Chow	Party/Candidate	$232	19
95	Department of Transport and Main Roads	Government	$230	11
96	Steve McGhie MP	Party/Candidate	$228	4
97	The Greens NSW	Party/Candidate	$228	25
98	Property Council of Australia	Business	$227	3
99	United Firefighters Union Victorian Branch	Union	$224	1
100	Andrew Pobjoy	Party/Candidate	$221	2
101	Luba Grigorovitch MP	Party/Candidate	$219	2
102	Brett Hosking for Murray Plains	Party/Candidate	$216	4
103	Victorians for Nature	Advocacy	$215	5
104	Tim McCurdy MP	Party/Candidate	$210	9
105	State Government of South Australia	Government	$207	3
106	Jonathan Huston MLA	Party/Candidate	$206	8
107	Water Corporation	Government	$206	17
108	Regional Vic News	Other	$205	2
109	Médecins Sans Frontières Australia	Charity	$196	9
110	Susan Templeman MP	Party/Candidate	$196	3
111	Allegra Spender	Party/Candidate	$195	4
112	Senator Glenn Sterle	Party/Candidate	$192	10
113	The Australian Greens	Party/Candidate	$191	13
114	Family First Party Australia Ltd	Party/Candidate	$187	9
115	Melissa Goffin for Mornington	Party/Candidate	$186	37
116	Senator Matt O'Sullivan	Party/Candidate	$185	16
117	Nature Conservation Council of NSW	Advocacy	$184	19
118	Greenfleet	Charity	$182	9
119	realestate.com.au	Other	$181	27
120	The National Party of Australia - Victoria	Party/Candidate	$180	2
121	Queensland Nurses and Midwives' Union	Union	$179	1
122	Engineers Australia	Business	$168	9
123	Dr Michelle Ananda-Rajah MP	Party/Candidate	$167	4
124	Country Needs People Pty	Advocacy	$166	16
125	Human Rights Law Alliance	Advocacy	$164	10
126	Steve Martin MLC	Party/Candidate	$159	2
127	Health Care Providers Association	Business	$157	2
128	Kathleen Matthews-Ward MP	Party/Candidate	$156	6
129	Lung Foundation Australia	Charity	$156	45
130	ACT Government	Government	$155	4
131	Wangan and Jagalingou - Standing Our Ground	Advocacy	$155	8
132	Building Commission NSW	Government	$154	2
133	Uniting Vic.Tas	Charity	$153	23
134	GoodFish: Australia's Sustainable Seafood Guide	Business	$152	41
135	Zaneta Mascarenhas MP	Party/Candidate	$152	6
136	The Climate Council	Advocacy	$149	31
137	Bridget Vallence	Party/Candidate	$148	8
138	Anthony Carbines MP	Party/Candidate	$146	17
139	Monique Ryan	Party/Candidate	$146	26
140	Crikey	Other	$143	16
141	Annabelle Cleeland MP	Party/Candidate	$137	43
142	Asylum Seeker Resource Centre (ASRC)	Advocacy	$136	8
143	Senator Sarah Hanson-Young	Party/Candidate	$135	1
144	Andrew Hastie	Party/Candidate	$133	10
145	Unitingworld	Charity	$132	21
146	Wayne Farnham MP	Party/Candidate	$132	4
147	Ashton Hurn MP	Party/Candidate	$129	7
148	Iberdrola Australia	Business	$128	1
149	Senator Sue Lines	Party/Candidate	$127	4
150	Leon Rebello MP	Party/Candidate	$126	13
151	AussieAF	Advocacy	$125	11
152	Australian Ethical Investment	Business	$124	12
153	Plan International Australia	Charity	$122	10
154	Big Build Roads	Government	$116	2
155	Right to Life Australia	Unclassified	$112	4
156	Service NSW Business Bureau	Government	$112	2
157	Henry Single	Unclassified	$110	1
158	David Saliba MP	Party/Candidate	$108	2
159	City of Parramatta	Government	$107	12
160	Senator Michaelia Cash	Party/Candidate	$106	4
161	SDA NSW & ACT	Union	$103	4
162	Danny O'Brien MP	Party/Candidate	$102	2
163	Public Service Association of NSW	Union	$101	1
164	Sophie Scamps	Party/Candidate	$101	9
165	Lifetime Pets	Business	≤$100	2
166	The Events Agency Group	Small advertisers	≤$100	2
167	The Pharmacy Guild of Australia	Business	≤$100	7
168	Townsville City Council	Government	≤$100	5
169	ACN - Aid to the Church in Need	Small advertisers	≤$100	14
170	Action for Dolphins	Small advertisers	≤$100	2
171	Adam Hort MLA	Small advertisers	≤$100	1
172	Adrian King	Small advertisers	≤$100	17
173	Agenda C	Small advertisers	≤$100	1
174	AIM Association	Small advertisers	≤$100	3
175	Aleta Moriarty	Small advertisers	≤$100	1
176	Alison Penfold MP for Lyne	Party/Candidate	≤$100	1
177	Amanda Rishworth MP	Party/Candidate	≤$100	4
178	Andrew Leigh MP	Party/Candidate	≤$100	2
179	Andrew Willcox MP	Party/Candidate	≤$100	1
180	Anglican Youthworks	Charity	≤$100	7
181	Anthony Marsh MP	Small advertisers	≤$100	2
182	Anti-Poverty Network SA	Small advertisers	≤$100	1
183	Ariana Doolan MP	Small advertisers	≤$100	1
184	ASMOF NSW - The Doctors Union	Union	≤$100	2
185	Asylum Seekers Centre	Charity	≤$100	2
186	Australian Alliance for Animals	Small advertisers	≤$100	3
187	Australian Citizens Party	Party/Candidate	≤$100	7
188	Australian Gas Networks	Small advertisers	≤$100	2
189	Australian Health Funds Council	Small advertisers	≤$100	1
190	Australian Jewish Association	Small advertisers	≤$100	1
191	Australian Manufacturing Workers' Union	Union	≤$100	5
192	Australian Red Cross	Charity	≤$100	44
193	Australian Royalist Society	Small advertisers	≤$100	1
194	Authorised by Judy Hannan MP Member for Wollondilly funded using parliamentary entitlements.	Small advertisers	≤$100	1
195	Banyule City Council	Small advertisers	≤$100	1
196	Belconnen Community Council	Small advertisers	≤$100	1
197	Ben Small - Liberal for Forrest	Party/Candidate	≤$100	1
198	Better Births Illawarra	Small advertisers	≤$100	8
199	Better Chicken Australia	Advocacy	≤$100	4
200	Bisma Asif MP	Party/Candidate	≤$100	5
201	Bridget Mullahy - Labor for Brighton	Small advertisers	≤$100	3
202	Brimbank City Council	Small advertisers	≤$100	1
203	Building For Tomorrow	Advocacy	≤$100	2
204	Caroline White	Small advertisers	≤$100	6
205	Carrington Brigham	Small advertisers	≤$100	1
206	Cassandra Fernando MP	Party/Candidate	≤$100	6
207	Catherine Lezer	Small advertisers	≤$100	2
208	Central Coast Council	Government	≤$100	2
209	Challenge DV	Advocacy	≤$100	2
210	Charles Vella	Party/Candidate	≤$100	4
211	Cheyne Rich MP	Small advertisers	≤$100	6
212	CHOICE	Small advertisers	≤$100	5
213	Chrysten Abraham for Frankston	Small advertisers	≤$100	3
214	CitizenGO	Small advertisers	≤$100	2
215	City of Adelaide	Government	≤$100	1
216	City of Ballarat	Small advertisers	≤$100	2
217	City of Boroondara	Government	≤$100	4
218	City of Melville	Small advertisers	≤$100	3
219	Claire Miles Independent	Small advertisers	≤$100	1
220	Classroom of Hope	Small advertisers	≤$100	6
221	Clayton Barr MP, Member for Cessnock	Party/Candidate	≤$100	10
222	Cluey Learning	Small advertisers	≤$100	2
223	Colin Boyce MP	Party/Candidate	≤$100	1
224	Comparify.au	Business	≤$100	1
225	Corinne Mulholland	Party/Candidate	≤$100	1
226	COTA Australia - for older Australians	Small advertisers	≤$100	1
227	Councillor John Stamolis	Small advertisers	≤$100	1
228	Councillor Lucy Collier	Small advertisers	≤$100	1
229	Cr Michael Dudek - City of Stirling	Unclassified	≤$100	3
230	Cr Sarah Hutton	Small advertisers	≤$100	1
231	Dan Tehan MP	Party/Candidate	≤$100	4
232	Daniel Mulino	Small advertisers	≤$100	2
233	Daniela De Martino	Party/Candidate	≤$100	1
234	Darren Chester MP	Party/Candidate	≤$100	1
235	Dave Layzell MP	Small advertisers	≤$100	1
236	David Davis MP	Small advertisers	≤$100	4
237	David Farrelly	Small advertisers	≤$100	1
238	David Littleproud MP	Small advertisers	≤$100	1
239	David Southwick MP	Small advertisers	≤$100	2
240	David Vanderwolf	Small advertisers	≤$100	3
241	Democratic Labour Party (DLP)	Small advertisers	≤$100	2
242	Deputy Lord Mayor David Goncalves	Small advertisers	≤$100	1
243	Doing Co	Small advertisers	≤$100	2
244	Dom for Macedon	Small advertisers	≤$100	3
245	Donna Kirkland MP	Small advertisers	≤$100	6
246	Dr. Carina Garland MP	Party/Candidate	≤$100	7
247	Electoral Commission of Queensland	Small advertisers	≤$100	1
248	Ellen Sandell MP	Small advertisers	≤$100	1
249	Emma Vulin MP	Party/Candidate	≤$100	2
250	End Forest Mining	Small advertisers	≤$100	5
251	Endeavour Foundation	Charity	≤$100	18
252	Environment Tasmania	Small advertisers	≤$100	1
253	Environmental Defenders Office	Advocacy	≤$100	6
254	Environs Kimberley	Advocacy	≤$100	3
255	Ethical Clothing Australia	Other	≤$100	22
256	Festival of Dangerous Ideas	Other	≤$100	3
257	Fiji Political Review	Small advertisers	≤$100	3
258	First Aid for Motorcyclists	Small advertisers	≤$100	1
259	Freedom for Faith	Advocacy	≤$100	3
260	Friends Of Australian Rock Art	Advocacy	≤$100	3
261	Friends of the Earth Melbourne	Small advertisers	≤$100	1
262	From Perth For Perth	Small advertisers	≤$100	1
263	Gemma Rendell For Gippsland East	Party/Candidate	≤$100	2
264	Geoff Baker MLA	Party/Candidate	≤$100	1
265	Georgie Crozier MP	Small advertisers	≤$100	1
266	Glen Kelly MP	Small advertisers	≤$100	2
267	Go Gentle Australia	Advocacy	≤$100	1
268	Grace Grace	Small advertisers	≤$100	1
269	Grata Fund	Small advertisers	≤$100	1
270	Green Music Australia	Charity	≤$100	5
271	Greg Irons	Small advertisers	≤$100	1
272	Greg Rublee Teal Independent for Bulleen	Small advertisers	≤$100	1
273	HealthyWA	Government	≤$100	1
274	Henry Pike MP	Party/Candidate	≤$100	2
275	Hermann Vorster MP	Party/Candidate	≤$100	1
276	Homes Victoria	Advocacy	≤$100	1
277	Hon Nick Goiran MLC	Party/Candidate	≤$100	1
278	Hon. Simon Ehrenfeld MLC	Small advertisers	≤$100	1
279	Hope Vale Aboriginal Shire Council	Small advertisers	≤$100	6
280	Howard Ong - Community Advocate	Small advertisers	≤$100	1
281	Independent Australia	Small advertisers	≤$100	1
282	Institute of Public Affairs	Advocacy	≤$100	1
283	International Justice Mission Australia	Charity	≤$100	27
284	Invasive Species Council	Advocacy	≤$100	5
285	Isaac Regional Council	Small advertisers	≤$100	3
286	Jack Batty MP - Member for Bragg	Party/Candidate	≤$100	3
287	Jaclyn Symes MP	Party/Candidate	≤$100	2
288	Jacqui Scruby	Party/Candidate	≤$100	2
289	Jamal Daoud	Small advertisers	≤$100	1
290	James Randall for Derwent Valley Council	Small advertisers	≤$100	2
291	James Wallace MP - Hornsby	Party/Candidate	≤$100	2
292	Janelle Poole MP	Small advertisers	≤$100	4
293	Jason Yat-sen Li MP	Party/Candidate	≤$100	3
294	Jerome Laxale	Party/Candidate	≤$100	3
295	Jess Teesdale	Party/Candidate	≤$100	9
296	Jim McDonald MP	Small advertisers	≤$100	2
297	Jo Armstrong for Ripon	Party/Candidate	≤$100	3
298	Jodie Belyea MP	Party/Candidate	≤$100	2
299	John Barounis MP	Party/Candidate	≤$100	7
300	John Mullahy MP	Party/Candidate	≤$100	3
301	Jon Krause MP	Small advertisers	≤$100	10
302	Jonty Bush - Member for Cooper	Small advertisers	≤$100	1
303	Josh Willie MP	Party/Candidate	≤$100	2
304	Julian Leeser MP, Liberal Party, Pennant Hills, NSW	Party/Candidate	≤$100	1
305	Julie-Ann Campbell MP	Party/Candidate	≤$100	1
306	Julimar Conservation and Forest Alliance	Small advertisers	≤$100	1
307	Justine Davis MLA	Small advertisers	≤$100	1
308	Kate Thwaites MP	Party/Candidate	≤$100	5
309	Katherine Chaney	Party/Candidate	≤$100	1
310	Katrina Stratton MLA	Small advertisers	≤$100	1
311	Keep Top End Coasts Healthy	Advocacy	≤$100	2
312	Kendall Hatcher MP	Small advertisers	≤$100	1
313	Kerri-Anne Dooley	Small advertisers	≤$100	2
314	Kerry Janten, Independent candidate for St Albans District	Small advertisers	≤$100	1
315	Knowmore	Charity	≤$100	2
316	Kyle Barrett	Party/Candidate	≤$100	1
317	Launch Housing	Charity	≤$100	2
318	Lauren Duncan for AEU TAS President	Small advertisers	≤$100	5
319	Lawrence Ben MP	Small advertisers	≤$100	2
320	Lead Free Mudgee	Advocacy	≤$100	4
321	Leanne Linard MP	Party/Candidate	≤$100	1
322	Lighter Footprints.org	Small advertisers	≤$100	1
323	Lily D'Ambrosio MP	Party/Candidate	≤$100	11
324	LiSTNR Crime	Small advertisers	≤$100	2
325	Lock The Gate Alliance	Advocacy	≤$100	13
326	Lord Mayor Cr Cameron MacLean	Small advertisers	≤$100	2
327	Lorna Clarke MLA	Small advertisers	≤$100	1
328	Luke Gosling MP	Party/Candidate	≤$100	29
329	Luke Herdegen - One Nation Member for Secret Harbour	Small advertisers	≤$100	2
330	Luke Richmond MP	Small advertisers	≤$100	2
331	Mackay Regional Council	Government	≤$100	8
332	Madeleine King MP	Party/Candidate	≤$100	1
333	Madonna Jarrett MP	Party/Candidate	≤$100	1
334	Maritime Safety Queensland	Government	≤$100	4
335	Mark Bailey MP	Party/Candidate	≤$100	1
336	Mark Furner MP	Party/Candidate	≤$100	1
337	Mark Hammel	Small advertisers	≤$100	1
338	Mark Ryan MP	Small advertisers	≤$100	1
339	Mark Speakman	Party/Candidate	≤$100	1
340	Market Forces	Advocacy	≤$100	1
341	Martin John Taylor	Small advertisers	≤$100	1
342	Marty Hunt MP	Small advertisers	≤$100	5
343	Mary MacKillop Today	Charity	≤$100	7
344	Maryka Groenewald MLC for Western Australia	Small advertisers	≤$100	1
345	Mayor Stuart James	Small advertisers	≤$100	1
346	Medicare for Dental	Small advertisers	≤$100	3
347	Melbourne Water	Government	≤$100	6
348	Meng Heang Tak MP	Party/Candidate	≤$100	2
349	Merri-bek City Council	Small advertisers	≤$100	4
350	Meyer for Richmond	Small advertisers	≤$100	5
351	Michaela Settle MP	Party/Candidate	≤$100	5
352	Michelle Kennedy for Ivanhoe	Party/Candidate	≤$100	2
353	Mikaela Stafrace	Party/Candidate	≤$100	6
354	Minus18	Advocacy	≤$100	15
355	Monash IVF	Business	≤$100	2
356	Monica Tudehope MP	Small advertisers	≤$100	2
357	Mornington Peninsula Shire	Government	≤$100	2
358	Murrindindi Shire Council	Small advertisers	≤$100	1
359	Nasser Yawari - For Pakenham	Small advertisers	≤$100	2
360	Natalie Marr MP	Party/Candidate	≤$100	2
361	Nathan Lambert	Party/Candidate	≤$100	4
362	National Justice Project	Advocacy	≤$100	4
363	National Party of Australia - Victoria	Party/Candidate	≤$100	1
364	National Seniors Australia	Advocacy	≤$100	3
365	Newlife IVF Australia	Small advertisers	≤$100	11
366	Next Investors	Business	≤$100	13
367	Nick Champion MP	Small advertisers	≤$100	1
368	Nick Tyrrell	Small advertisers	≤$100	1
369	Nigel Dalton MP	Small advertisers	≤$100	2
370	Nigel Hutton MP	Small advertisers	≤$100	11
371	NO MORE AU	Small advertisers	≤$100	3
372	No New Stadium	Advocacy	≤$100	1
373	NSW Environment Protection Authority	Government	≤$100	1
374	NSW Greens	Small advertisers	≤$100	1
375	Older Persons Advocacy Network	Charity	≤$100	3
376	One Nation	Small advertisers	≤$100	1
377	One Nation Victoria	Small advertisers	≤$100	1
378	Only Passing Thru Ltd	Small advertisers	≤$100	1
379	Open Doors Australia	Small advertisers	≤$100	8
380	Oxfam	Charity	≤$100	7
381	OZ Arab Media	Small advertisers	≤$100	1
382	Parents for Climate	Advocacy	≤$100	2
383	Parkerville Children And Youth Care	Small advertisers	≤$100	10
384	Parliament of South Australia	Small advertisers	≤$100	1
385	Paul Scully MP	Small advertisers	≤$100	1
386	Paul Sutton - Independent for Huon Valley Council	Small advertisers	≤$100	1
387	People for Public Transport	Small advertisers	≤$100	1
388	Peter Angelico	Party/Candidate	≤$100	5
389	Physical Disability Council of NSW	Small advertisers	≤$100	1
390	Plico	Small advertisers	≤$100	3
391	Port Phillip Emergency Climate Action Network (PECAN)	Small advertisers	≤$100	1
392	Protect Ningaloo	Small advertisers	≤$100	1
393	Queensland Indigenous Family Violence Legal Service	Small advertisers	≤$100	2
394	Queensland Teachers' Union	Union	≤$100	1
395	Queensland Tourism Development	Government	≤$100	1
396	Queensland Unions	Union	≤$100	2
397	Rachel Payne MP	Small advertisers	≤$100	4
398	Rachel Stephen-Smith for ACT Labor	Party/Candidate	≤$100	4
399	Rachel Westaway MP	Small advertisers	≤$100	1
400	Rebecca Vassarotti	Small advertisers	≤$100	1
401	Rebecca Young MP	Small advertisers	≤$100	2
402	Red Union Support Hub	Union	≤$100	1
403	Refugee Advice & Casework Service	Advocacy	≤$100	3
404	Renee Heath MP	Small advertisers	≤$100	1
405	Rhys Williams MLA	Small advertisers	≤$100	4
406	Richard Welch MP	Small advertisers	≤$100	1
407	Rifai A. Raheem	Party/Candidate	≤$100	2
408	Rob Mitchell MP	Small advertisers	≤$100	22
409	Rose Diamond	Small advertisers	≤$100	1
410	Rotary Tropical North Queensland	Small advertisers	≤$100	1
411	Rowan Holzberger MP	Party/Candidate	≤$100	2
412	Russell Field MP	Small advertisers	≤$100	8
413	Sam Birrell MP	Party/Candidate	≤$100	1
414	Sarah Andrews MP	Party/Candidate	≤$100	13
415	Sarah Mansfield MP	Party/Candidate	≤$100	3
416	Sarah Witty MP	Small advertisers	≤$100	5
417	SBS Arabic24	Government	≤$100	2
418	SBS Bislama	Small advertisers	≤$100	2
419	SBS Dari	Small advertisers	≤$100	3
420	SBS Filipino	Government	≤$100	6
421	SBS Greek	Small advertisers	≤$100	2
422	SBS Hindi	Small advertisers	≤$100	2
423	SBS Indonesian	Small advertisers	≤$100	2
424	SBS Japanese	Small advertisers	≤$100	3
425	SBS Korean	Small advertisers	≤$100	2
426	SBS Mandarin中文普通话	Government	≤$100	6
427	SBS Nepali	Small advertisers	≤$100	4
428	SBS Persian	Small advertisers	≤$100	2
429	SBS Punjabi	Small advertisers	≤$100	4
430	SBS Samoan	Small advertisers	≤$100	2
431	SBS Spanish / Australia en español	Government	≤$100	2
432	SBS Tamil	Small advertisers	≤$100	2
433	SBS Urdu	Small advertisers	≤$100	3
434	SBS Vietnamese	Government	≤$100	5
435	Scott Buchholz MP	Party/Candidate	≤$100	11
436	Scott Watson - Independent for Narre Warren South	Small advertisers	≤$100	3
437	Senator Babet	Party/Candidate	≤$100	2
438	Senator Dean Smith	Small advertisers	≤$100	1
439	Senator Fatima Payman	Small advertisers	≤$100	4
440	Senator Jana Stewart	Small advertisers	≤$100	3
441	Senator Leah Blyth	Party/Candidate	≤$100	2
442	Senator Raff Ciccone	Small advertisers	≤$100	3
443	Senator Susan McDonald	Party/Candidate	≤$100	2
444	Senator Varun Ghosh	Party/Candidate	≤$100	1
445	Shane Sali for Shepparton District	Party/Candidate	≤$100	3
446	Shannon Fentiman MP	Small advertisers	≤$100	1
447	Shooters Fishers and Farmers Party	Party/Candidate	≤$100	1
448	Sick Section	Small advertisers	≤$100	1
449	SM Zaberul Islam	Small advertisers	≤$100	1
450	Social Media, Democracy & Liberty - PhD Research	Small advertisers	≤$100	1
451	Socialist Equality Party	Small advertisers	≤$100	1
452	Socially Democratic	Small advertisers	≤$100	7
453	Solutions for Climate WA	Advocacy	≤$100	1
454	Sook Yee Lai MLA	Small advertisers	≤$100	3
455	South Australian Government	Government	≤$100	2
456	South Australian Labor	Party/Candidate	≤$100	2
457	South Australian Salaried Medical Officers Association	Small advertisers	≤$100	3
458	Southern Cross Austereo	Small advertisers	≤$100	1
459	Special Broadcasting Service	Other	≤$100	6
460	St. Patrick's Community Support Centre	Charity	≤$100	8
461	Stefan Koomen	Party/Candidate	≤$100	4
462	Steve Catania MLA	Party/Candidate	≤$100	2
463	Steve Dimopoulos MP	Party/Candidate	≤$100	1
464	Steve Manning 4 Ovens Valley	Party/Candidate	≤$100	9
465	Stop Live Exports	Small advertisers	≤$100	12
466	Sustainable Population Australia	Small advertisers	≤$100	1
467	Sutherland Shire Council	Small advertisers	≤$100	1
468	Taimus Werner-Gibbings	Small advertisers	≤$100	2
469	Tania Lawrence MP	Party/Candidate	≤$100	6
470	Tasmanian Electoral Commission	Government	≤$100	2
471	Tearfund Australia	Charity	≤$100	16
472	Ted O'Brien MP - Federal Member for Fairfax	Party/Candidate	≤$100	1
473	Terry Healy MLA	Small advertisers	≤$100	1
474	The Benevolent Society	Charity	≤$100	1
475	The Bike Boy Crimes	Small advertisers	≤$100	2
476	The Briefing Podcast	Small advertisers	≤$100	7
477	The Chamber of Minerals and Energy of Western Australia	Small advertisers	≤$100	1
478	The Ethics Centre	Small advertisers	≤$100	4
479	The Events Agency	Small advertisers	≤$100	1
480	The Lady Musgrave Trust	Small advertisers	≤$100	1
481	The Liberal Party of Australia (Victorian Division)	Party/Candidate	≤$100	1
482	The Mandarin	Other	≤$100	11
483	The National Party - Victoria	Small advertisers	≤$100	3
484	The National Party Of Australia - Victoria	Party/Candidate	≤$100	4
485	The Republican	Small advertisers	≤$100	5
486	The University of Melbourne	Other	≤$100	1
487	The Victorian Electoral Commission	Government	≤$100	4
488	Tiffany Ashdown - Hobart City Council Mayoral Candidate	Small advertisers	≤$100	1
489	Timber, Furnishing and Textiles Union	Small advertisers	≤$100	1
490	Tina Ayyad - Member for Holsworthy	Small advertisers	≤$100	1
491	Tracey Roberts - Federal Member for Pearce	Party/Candidate	≤$100	4
492	Unharm	Advocacy	≤$100	3
493	Victorian Socialists	Party/Candidate	≤$100	6
494	Vinnies Tasmania	Small advertisers	≤$100	4
495	Voices of Berowra	Small advertisers	≤$100	5
496	Voices of Fisher	Small advertisers	≤$100	6
497	Voices of Malvern	Party/Candidate	≤$100	11
498	Vote 1 Ian Cook - Independent for Mulgrave 2026	Small advertisers	≤$100	1
499	VoteWise Pty Ltd	Advocacy	≤$100	9
500	WaterAid Australia	Charity	≤$100	33
501	Western Public Radiation Therapy Network Inc.	Advocacy	≤$100	1
502	WGAF CARE OUT LOUD	Small advertisers	≤$100	2
503	Whitsundays Progress Group - WPG	Small advertisers	≤$100	4
504	Wildlife Victoria	Small advertisers	≤$100	2
505	Women for Election	Advocacy	≤$100	24
506	Women's Legal Service Victoria	Small advertisers	≤$100	2
507	WomenCan Fundraising	Charity	≤$100	7
508	Woodford Wamuran Labor	Small advertisers	≤$100	2
509	World Animal Protection Australia	Charity	≤$100	3
510	Wyndham City	Small advertisers	≤$100	1
511	Yoorsay	Government	≤$100	2
512	Your Shout Gas	Advocacy	≤$100	19
513	Zali Steggall	Party/Candidate	≤$100	24

Top 50 advertisers in 2026

Spend from 1 January to 31 October 2026.

#	Advertiser	Category	Spend
1	UNICEF Australia	Charity	$1,709,564
2	Queensland Government	Government	$1,596,044
3	Australian Energy Producers	Business	$1,300,407
4	Greenpeace Australia Pacific	Advocacy	$1,223,174
5	These ads ran without a disclaimer	Other	$1,218,797
6	Minerals Council of Australia	Business	$922,677
7	Amnesty International Australia	Advocacy	$733,416
8	Médecins Sans Frontières Australia	Charity	$694,872
9	The Australia Institute	Advocacy	$592,467
10	Transport Victoria	Government	$567,584
11	WWF-Australia	Advocacy	$531,383
12	Advance Australia	Advocacy	$488,107
13	Australian Conservation Foundation	Advocacy	$482,171
14	Australia for UNHCR	Charity	$427,757
15	GetUp!	Advocacy	$409,021
16	Shell Australia	Business	$379,608
17	Low Emission Technology Australia	Business	$301,183
18	Chevron Australia	Business	$278,046
19	Service Victoria	Government	$273,298
20	Department of Justice and Community Safety, Victoria, Australia	Government	$262,409
21	WA Government	Government	$238,762
22	Water Corporation	Government	$237,974
23	United Workers Union	Union	$234,203
24	Australian Red Cross	Charity	$229,321
25	FixVictoria Incorporated	Advocacy	$226,044
26	Australian Unions	Union	$207,638
27	Caritas Australia	Charity	$205,693
28	Save the Children Australia	Charity	$203,687
29	National Automotive Leasing and Salary Packaging Association	Business	$201,656
30	Fortescue	Business	$198,835
31	Private Health Insurance Expert	Business	$194,755
32	AussieAF	Advocacy	$187,631
33	Dr Joanna Howe	Advocacy	$187,311
34	Australian Education Union Victorian Branch	Union	$180,994
35	United For You	Union	$178,150
36	BHP	Business	$178,037
37	Michelle Milthorpe- Independent for Farrer	Party/Candidate	$173,709
38	OXFAM AUSTRALIA	Charity	$173,414
39	Victorian Electoral Commission	Government	$158,174
40	Victorian Labor	Party/Candidate	$153,769
41	Better Victoria Inc	Advocacy	$152,023
42	Department of Transport and Planning	Government	$151,533
43	World Vision Australia	Charity	$144,449
44	Victorian Trades Hall Council	Union	$144,328
45	Liberal Party of Australia (Victorian Division)	Party/Candidate	$141,689
46	AUSTRAC	Government	$141,229
47	Meat & Livestock Australia	Business	$137,626
48	Jacinta Allan MP	Party/Candidate	$137,521
49	Department of Health	Government	$136,962
50	Australian Labor Party	Party/Candidate	$135,953

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About these figures

Source: Meta Ad Library daily report for Australia, dated 31 October 2026. Meta publishes each day's report a few days later.
Year-to-date figures cover 1 January to 31 October 2026. Exact from Meta's 90-day report for 24 Jun–21 Sep; other days from 214 daily reports.
Meta reports daily spend under $100 only as "≤$100"; we count each such line as $34.60, a value worked out from Meta's exact 90-day report.
Categories are assigned by Political Gadgets and reviewed by hand. New advertisers show as Unclassified until they're reviewed.

Source: Meta Ad Library report (ads about social issues, elections or politics, Australia), with categories added by Political Gadgets. Offered 'as is' under CC BY-NC 4.0.