Who paid for political ads on Facebook on 12 May 2026

Name: Facebook political ad spend in Australia, 12 May 2026
Creator: Political Gadgets
License: https://creativecommons.org/licenses/by-nc/4.0/

524 advertisers spent $121,478 on Facebook and Instagram ads about social issues, elections or politics in Australia in Meta's daily report for 12 May 2026. The biggest spender was UNICEF Australia ($5,931). Total spend in 2026 to date: $13,081,800.

← 11 MayTuesday 12 May 202613 May →All days

Spent on 12 May

$121,478

524 advertisers

2026 to date

$13,081,800

1 January – 12 May 2026

Top 3 in 2026

Spend by category

Every advertiser Meta lists as running political or issue ads, grouped by who they are.

12 May 2026

2026 to date

Category	12 May	Share	2026 to date	Share
Party/Candidate Parties, MPs, senators, councillors and candidates.	$16,267	13.4%	$2,460,109	18.8%
Advocacy Campaign groups, think tanks and NGOs whose ads push for a change in policy or a vote.	$22,195	18.3%	$2,826,855	21.6%
Union Trade unions and union bodies.	$10,297	8.5%	$505,697	3.9%
Business Companies, and industry and professional associations.	$18,134	14.9%	$2,151,623	16.4%
Government Government departments and agencies, councils, electoral commissions and public broadcasters.	$16,517	13.6%	$1,804,917	13.8%
Charity Charities whose ads ask for donations or promote their services.	$22,493	18.5%	$1,991,565	15.2%
Other Media outlets, law firms and others, plus ads Meta says ran without a disclaimer.	$5,752	4.7%	$332,577	2.5%
Small advertisers Advertisers not in the category list who have never spent more than $100 in a day (Meta reports their spend only as '≤$100').	$5,951	4.9%	$685,461	5.2%
Unclassified New advertisers not yet reviewed.	$3,871	3.2%	$322,996	2.5%
Total	$121,478	100%	$13,081,800	100%

Advertisers on 12 May 2026

Filter by category or search by name. Click a name to see that advertiser's spending this year. "≤$100" means Meta only reported that the spend was $100 or less.

#	Advertiser	Category	Spend	Ads
1	UNICEF Australia	Charity	$5,931	117
2	Low Emission Technology Australia	Business	$5,327	63
3	These ads ran without a disclaimer	Other	$5,135	89
4	Australian Energy Producers	Business	$4,818	58
5	Greenpeace Australia Pacific	Advocacy	$4,792	104
6	Queensland Government	Government	$4,343	71
7	Fortescue	Business	$3,853	14
8	Service Victoria	Government	$2,519	10
9	United Workers Union	Union	$2,394	168
10	Amnesty International Australia	Advocacy	$2,037	173
11	WWF-Australia	Advocacy	$2,017	46
12	Advance Australia	Advocacy	$1,938	89
13	Médecins Sans Frontières Australia	Charity	$1,861	54
14	Australian Education Union Victorian Branch	Union	$1,795	18
15	Transport for NSW	Government	$1,790	24
16	Barnardos Australia	Charity	$1,674	26
17	Transport Victoria	Government	$1,660	17
18	The Australia Institute	Advocacy	$1,534	58
19	Australian Conservation Foundation	Advocacy	$1,474	91
20	Queensland Unions	Union	$1,401	87
21	Together Queensland	Union	$1,320	9
22	Australian Red Cross	Charity	$1,310	114
23	DP Independent Pty Ltd	Party/Candidate	$1,306	23
24	Members First for the United Workers Union Election 2026	Union	$1,252	35
25	Water Corporation	Government	$1,238	24
26	Australia for UNHCR	Charity	$1,206	32
27	Save the Children Australia	Charity	$1,172	29
28	Kimberley Like Nowhere Else	Advocacy	$1,139	9
29	Meat & Livestock Australia	Business	$1,112	12
30	Caritas Australia	Charity	$1,012	65
31	Department of Health	Government	$919	10
32	WA Government	Government	$880	40
33	Public Service Association of NSW	Union	$859	8
34	Queensland Labor	Party/Candidate	$840	11
35	Jacinta Allan MP	Party/Candidate	$826	88
36	Allegra Spender	Party/Candidate	$796	11
37	Childcare Choice	Advocacy	$775	5
38	Australian Marine Conservation Society	Advocacy	$722	29
39	United For You	Union	$696	43
40	Great Barrier Reef Foundation	Charity	$668	7
41	Sophie Torney	Party/Candidate	$653	24
42	NSW Mining	Business	$607	11
43	LNP Facts	Unclassified	$564	9
44	The Vocal Minority	Advocacy	$561	14
45	Mary MacKillop Today	Charity	$551	42
46	CARE Australia	Charity	$499	40
47	Koffels Solicitors and Barristers	Business	$488	3
48	Smarter Energy Aus	Business	$484	44
49	Sky News Australia	Other	$478	32
50	Vinnies Victoria	Unclassified	$476	2
51	The Kimberley - Like Nowhere Else	Advocacy	$468	16
52	Your Shout Gas	Advocacy	$463	30
53	Andrew Hastie	Party/Candidate	$436	8
54	AussieAF	Advocacy	$420	18
55	David Saliba MP	Party/Candidate	$418	4
56	Joanne Ryan MP	Party/Candidate	$410	4
57	Senator Ellie Whiteaker	Party/Candidate	$384	2
58	World Vision Australia	Charity	$380	59
59	National Party of Australia	Party/Candidate	$373	1
60	Greens MPs	Party/Candidate	$364	1
61	MSI Asia Pacific	Charity	$351	18
62	Australians for Prosperity	Advocacy	$350	4
63	Health Care Providers Association	Business	$343	5
64	World Animal Protection Australia	Charity	$341	17
65	Australian Labor Party	Party/Candidate	$339	7
66	FOUR PAWS Australia	Charity	$338	56
67	Victoria Law Foundation	Charity	$335	76
68	Catherine Hamlin Fistula Foundation	Charity	$330	16
69	NSW Environment Protection Authority	Government	$329	12
70	Private Health Insurance Expert	Business	$315	17
71	Anne Aly	Party/Candidate	$309	2
72	Enver Erdogan MP	Party/Candidate	$309	4
73	Kids Under Cover	Charity	$309	7
74	Local Government Association of Queensland (LGAQ)	Advocacy	$308	9
75	Gender Awareness Australia	Advocacy	$300	15
76	SafeWork NSW	Government	$276	8
77	Refugee Council of Australia (RCOA)	Advocacy	$272	13
78	ChildFund Australia	Charity	$269	11
79	Greenfleet	Charity	$263	8
80	Unharm	Advocacy	$256	6
81	Launch Housing	Charity	$254	28
82	Lock The Gate Alliance	Advocacy	$251	22
83	Andrew Willcox MP	Party/Candidate	$247	2
84	Cancer Council WA	Charity	$247	23
85	The Wilderness Society	Advocacy	$244	17
86	Fair Care for Veterans	Advocacy	$242	14
87	Queensland Tourism Development	Government	$234	7
88	Plan International Australia	Charity	$227	16
89	Australian Unions	Union	$219	61
90	Asylum Seeker Resource Centre (ASRC)	Advocacy	$217	17
91	Chaman for Council	Party/Candidate	$215	5
92	The Climate Council	Advocacy	$214	34
93	State Government of South Australia	Government	$212	15
94	Local Government Association of South Australia	Advocacy	$211	11
95	Small Business Development Corporation WA	Government	$210	14
96	Destiny Rescue	Charity	$209	26
97	Knowmore	Charity	$208	27
98	Senator Matt O'Sullivan	Party/Candidate	$208	5
99	Love Mercy Foundation	Charity	$206	22
100	Uniting Vic.Tas	Charity	$204	24
101	Jean Hailes for Women's Health	Charity	$201	14
102	Kristy McBain	Unclassified	$198	1
103	Senator Dorinda Cox	Party/Candidate	$194	3
104	Lisa Chesters MP	Party/Candidate	$191	6
105	Liberal National Party of Queensland	Party/Candidate	$188	5
106	Transport and Main Roads Queensland	Government	$188	14
107	Australian Democrats	Party/Candidate	$187	6
108	Habitat for Humanity Australia	Charity	$179	29
109	Helen Haines MP	Party/Candidate	$179	11
110	Unitingworld	Charity	$179	37
111	Garth Hamilton MP	Party/Candidate	$176	11
112	Jacinta Allan	Party/Candidate	$176	12
113	Foodbank WA	Charity	$173	30
114	Public Education Party	Party/Candidate	$173	6
115	Sophie Scamps	Party/Candidate	$173	7
116	Next Investors	Business	$171	7
117	Engineers Australia	Business	$168	4
118	Libby Coker MP	Party/Candidate	$168	1
119	Michaela Settle MP	Party/Candidate	$168	4
120	Zaneta Mascarenhas MP	Party/Candidate	$167	5
121	NSW Fair Trading	Government	$166	5
122	ActionAid Australia	Charity	$162	6
123	Minus18	Unclassified	$160	41
124	Sperm Donors Australia	Business	$160	16
125	Women’s & Children’s Hospital Foundation	Unclassified	$160	2
126	Institute of Public Affairs	Advocacy	$159	8
127	PLACESCORE	Unclassified	$154	25
128	Natalie Suleyman MP	Party/Candidate	$147	10
129	The National Party of Australia - Victoria	Party/Candidate	$147	5
130	Nicolette Boele	Party/Candidate	$146	24
131	SBS Arabic24	Government	$145	5
132	Liberal Party of Australia, NSW Division	Party/Candidate	$144	16
133	Melissa McIntosh MP	Party/Candidate	$143	1
134	SEARCH Foundation	Unclassified	$143	5
135	Josh Wilson MP	Party/Candidate	$142	2
136	Sonya Kilkenny MP	Party/Candidate	$142	6
137	Australian Childhood Foundation	Charity	$141	6
138	Australian Human Rights Commission	Government	$141	2
139	Lily D'Ambrosio MP	Party/Candidate	$140	13
140	Challenge DV	Unclassified	$137	5
141	Human Rights Law Alliance	Advocacy	$135	7
142	Zali Steggall	Unclassified	$132	19
143	Save the Bilby Fund	Charity	$130	6
144	Bush Heritage Australia	Charity	$129	40
145	Gabrielle Williams MP	Party/Candidate	$129	2
146	Foundation for Alcohol Research and Education - FARE	Advocacy	$128	1
147	Mathew Hilakari MP	Party/Candidate	$127	13
148	Family First Party Australia Ltd	Party/Candidate	$126	4
149	WomenCan Fundraising	Charity	$126	18
150	Building Commission NSW	Government	$125	2
151	Ben Small - Liberal for Forrest	Party/Candidate	$124	2
152	Victorian Trades Hall Council	Union	$121	8
153	Ingrid Stitt MP	Party/Candidate	$120	12
154	SBS Cantonese 廣東話節目	Government	$120	4
155	Farmers Fightback	Advocacy	$119	4
156	Clare O'Neil MP	Party/Candidate	$118	1
157	International Justice Mission Australia	Charity	$118	21
158	City of Moreton Bay	Government	$116	5
159	Minerals Council of Australia	Business	$115	4
160	Older Persons Advocacy Network	Charity	$114	4
161	Domestic, Family and Sexual Violence Prevention Queensland	Unclassified	$113	4
162	Anthony Carbines MP	Party/Candidate	$112	12
163	Homes Victoria	Unclassified	$112	12
164	Tom McIntosh MP	Party/Candidate	$112	5
165	ACT Government City Services	Government	$111	6
166	Lauren Kathage MP	Party/Candidate	$107	4
167	Senator Bridget McKenzie	Party/Candidate	$107	2
168	Nathan Lambert	Party/Candidate	$106	8
169	OXFAM AUSTRALIA	Charity	$106	40
170	Steve Dimopoulos MP	Party/Candidate	$106	3
171	SBS Vietnamese	Government	$105	4
172	Tim Richardson	Party/Candidate	$105	10
173	Animals Australia	Advocacy	$104	6
174	Department of Justice and Attorney-General	Government	$103	3
175	SBS Spanish / Australia en español	Government	$103	7
176	Transport Workers Union - Queensland	Union	$102	1
177	Animal Justice Party	Party/Candidate	≤$100	14
178	Lifetime Pets	Unclassified	≤$100	3
179	Mark Buttigieg MLC	Party/Candidate	≤$100	5
180	The University of Melbourne	Other	≤$100	3
181	ABC Friends	Unclassified	≤$100	1
182	ACCIONA Australia	Unclassified	≤$100	4
183	ACN - Aid to the Church in Need	Small advertisers	≤$100	26
184	ACT Government	Government	≤$100	11
185	Action for Dolphins	Small advertisers	≤$100	1
186	Adam Baillie MP	Party/Candidate	≤$100	2
187	Aid Meridian Ltd	Small advertisers	≤$100	1
188	Alannah & Madeline Foundation	Charity	≤$100	18
189	AlexWhite.org	Unclassified	≤$100	1
190	Alice Jordan-Baird MP	Small advertisers	≤$100	4
191	Alison Marchant - Member for Bellarine	Party/Candidate	≤$100	1
192	Amanda Rishworth MP	Party/Candidate	≤$100	2
193	Amanda Stoker	Small advertisers	≤$100	8
194	Andrew Filippopoulos For Thomastown Ward	Small advertisers	≤$100	2
195	Andrew Leigh MP	Party/Candidate	≤$100	9
196	Andrew Mackay MLA : Member for Goyder	Small advertisers	≤$100	2
197	Andrew Wallace MP	Party/Candidate	≤$100	1
198	Anglican Aid	Unclassified	≤$100	1
199	Anglican Youthworks	Unclassified	≤$100	5
200	Animal Justice Party South Australia	Party/Candidate	≤$100	1
201	Ann-Marie Hermans MP	Small advertisers	≤$100	1
202	Annabelle Cleeland MP	Party/Candidate	≤$100	3
203	Anthony Cianflone MP	Small advertisers	≤$100	4
204	Ariana Doolan MP	Small advertisers	≤$100	8
205	Asylum Seekers Centre	Charity	≤$100	19
206	AUSTRAC	Government	≤$100	13
207	Australian Alliance for Animals	Small advertisers	≤$100	4
208	Australian Citizens Party	Party/Candidate	≤$100	6
209	Australian Epoch Times Ltd	Other	≤$100	6
210	Australian Femicide Watch	Small advertisers	≤$100	5
211	Australian Gas Networks	Small advertisers	≤$100	6
212	Australian Geographic	Small advertisers	≤$100	1
213	Australian Human Rights Act	Small advertisers	≤$100	2
214	Australian Jewish Association	Small advertisers	≤$100	1
215	Basil Zempilas	Small advertisers	≤$100	3
216	Belinda Wilson	Unclassified	≤$100	8
217	Better Chicken Australia	Advocacy	≤$100	3
218	Biodiversity Council	Small advertisers	≤$100	1
219	Bisma Asif MP	Party/Candidate	≤$100	4
220	Bob Brown Foundation	Unclassified	≤$100	6
221	Brad Battin MP	Party/Candidate	≤$100	3
222	Brad Rowswell MP	Small advertisers	≤$100	3
223	Bridget Vallence	Unclassified	≤$100	1
224	Brimbank City Council	Small advertisers	≤$100	2
225	Bronwyn Halfpenny MP	Party/Candidate	≤$100	7
226	Cancer Council ACT	Small advertisers	≤$100	8
227	Cancer Council SA	Unclassified	≤$100	2
228	Casey Farrell	Small advertisers	≤$100	2
229	Catherine Lezer	Small advertisers	≤$100	8
230	Catholic Education Tasmania	Unclassified	≤$100	13
231	Catholic Mission	Charity	≤$100	2
232	Celebrating Masculinity	Small advertisers	≤$100	1
233	Centacare	Small advertisers	≤$100	2
234	Centre for Public Integrity	Small advertisers	≤$100	2
235	ChangeMakers	Small advertisers	≤$100	1
236	Charis Mullen MP	Small advertisers	≤$100	1
237	Charles Vella	Unclassified	≤$100	6
238	Chris Whiting MP	Party/Candidate	≤$100	1
239	Christian Schools Australia	Small advertisers	≤$100	1
240	Christians for Israel Australia Foundation Ltd	Small advertisers	≤$100	3
241	Christine Couzens MP	Small advertisers	≤$100	2
242	CitizenGO	Small advertisers	≤$100	1
243	City of Adelaide	Government	≤$100	1
244	City of Ballarat	Small advertisers	≤$100	1
245	City of Boroondara	Government	≤$100	5
246	City of Melbourne	Government	≤$100	2
247	City of Port Phillip	Small advertisers	≤$100	1
248	Claire Miles Independent	Small advertisers	≤$100	1
249	Cluey Learning	Small advertisers	≤$100	2
250	Coexistence Queensland	Small advertisers	≤$100	1
251	Colin Boyce MP	Party/Candidate	≤$100	1
252	Community and Public Sector Union	Small advertisers	≤$100	4
253	Conservation Council of Western Australia (CCWA)	Unclassified	≤$100	1
254	Corewest Institute	Small advertisers	≤$100	2
255	Corrine McMillan MP	Small advertisers	≤$100	1
256	COTA Australia	Small advertisers	≤$100	1
257	Councillor Ben Dudman	Small advertisers	≤$100	1
258	Councillor Lucy Collier	Small advertisers	≤$100	1
259	Councillor Sreeni Pillamarri	Small advertisers	≤$100	1
260	CPSU Victoria	Small advertisers	≤$100	2
261	Cr Tom Humphries	Small advertisers	≤$100	3
262	Create Fertility	Unclassified	≤$100	18
263	Dan Tehan MP	Party/Candidate	≤$100	1
264	Daniel Mulino	Small advertisers	≤$100	4
265	David Lee MP	Small advertisers	≤$100	3
266	David Moncrieff MP - Member for Hughes	Party/Candidate	≤$100	3
267	Department of Environment and Science	Government	≤$100	2
268	Department of Housing and Public Works	Government	≤$100	2
269	Deputy Lord Mayor David Goncalves	Small advertisers	≤$100	2
270	Developing East Arnhem Limited	Small advertisers	≤$100	2
271	Di Farmer MP	Party/Candidate	≤$100	4
272	Donna Davis MP	Small advertisers	≤$100	2
273	Donna Kirkland MP	Small advertisers	≤$100	4
274	Dr Tim Read	Small advertisers	≤$100	2
275	Dr. Carina Garland MP	Party/Candidate	≤$100	6
276	Dylan Wight	Party/Candidate	≤$100	6
277	Eden Foster MP	Party/Candidate	≤$100	1
278	Edward River Council	Small advertisers	≤$100	3
279	Electoral Commission of Queensland	Small advertisers	≤$100	5
280	Ella George MP	Party/Candidate	≤$100	1
281	Emma Comer MP	Party/Candidate	≤$100	4
282	Emma Vulin MP	Party/Candidate	≤$100	5
283	Endeavour Foundation	Charity	≤$100	11
284	Endorsed by Liberal Party of Australia (SA Division)	Party/Candidate	≤$100	1
285	Environment SA News	Unclassified	≤$100	1
286	Environment Victoria	Advocacy	≤$100	3
287	Environmental Justice Australia	Unclassified	≤$100	2
288	Environs Kimberley	Advocacy	≤$100	2
289	Erin Thompson MP	Small advertisers	≤$100	1
290	Ethical Clothing Australia	Other	≤$100	17
291	Fera Australia	Small advertisers	≤$100	2
292	Fight For Our Reef	Unclassified	≤$100	1
293	Free To Shine	Small advertisers	≤$100	1
294	Freedom for Faith	Unclassified	≤$100	1
295	Friends of WA Wine	Unclassified	≤$100	6
296	Friends With Dignity	Unclassified	≤$100	1
297	From Perth For Perth	Small advertisers	≤$100	10
298	Gabriel Ng MP	Small advertisers	≤$100	1
299	Gabriel Ng, 澳大利亞工黨 (Australian Labor Party)	Small advertisers	≤$100	2
300	Gary Maas MP	Party/Candidate	≤$100	8
301	Ged Kearney MP	Small advertisers	≤$100	1
302	Genea	Business	≤$100	13
303	Gladstone Regional Council	Small advertisers	≤$100	1
304	Haymarket Foundation	Small advertisers	≤$100	1
305	Hobart Women's Shelter	Charity	≤$100	6
306	Hon Nick Goiran MLC	Party/Candidate	≤$100	2
307	ifaw	Charity	≤$100	7
308	Independent Australia	Small advertisers	≤$100	1
309	International Women's Development Agency - IWDA	Charity	≤$100	18
310	Invasive Species Council	Advocacy	≤$100	5
311	Isaac Regional Council	Small advertisers	≤$100	4
312	Iwan Walters MP	Party/Candidate	≤$100	3
313	Jackson Taylor MP	Party/Candidate	≤$100	7
314	Jamal Daoud	Small advertisers	≤$100	1
315	James Wallace MP - Hornsby	Party/Candidate	≤$100	2
316	Janelle Poole MP	Small advertisers	≤$100	8
317	Jason Yat-sen Li MP	Party/Candidate	≤$100	3
318	Jerome Laxale	Party/Candidate	≤$100	5
319	Jo Briskey	Small advertisers	≤$100	19
320	Jodie Belyea MP	Party/Candidate	≤$100	2
321	John Lister - State Member of Parliament for Werribee	Party/Candidate	≤$100	2
322	Jon Krause MP	Small advertisers	≤$100	3
323	Jordan Crugnale MP	Party/Candidate	≤$100	9
324	Josh Bull MP for Sunbury	Party/Candidate	≤$100	4
325	Juliana Addison MP	Party/Candidate	≤$100	5
326	Julie Buxton - Labor for Bayswater	Small advertisers	≤$100	1
327	Junkee	Small advertisers	≤$100	1
328	Kat Theophanous MP	Party/Candidate	≤$100	7
329	Kate Thwaites MP	Party/Candidate	≤$100	7
330	Kathleen Matthews-Ward MP	Party/Candidate	≤$100	4
331	Katie Hall MP	Party/Candidate	≤$100	6
332	Katrina Stratton MLA	Small advertisers	≤$100	1
333	Keep Top End Coasts Healthy	Unclassified	≤$100	1
334	Kellie Sloane MP - NSW Liberal Leader	Party/Candidate	≤$100	1
335	Kendall Hatcher MP	Small advertisers	≤$100	2
336	Kerri-Anne Dooley	Small advertisers	≤$100	8
337	Leeton Shire Council	Small advertisers	≤$100	1
338	Liam Staltari	Small advertisers	≤$100	1
339	Liberal Party of Australia (Victorian Division)	Party/Candidate	≤$100	2
340	Libertarian Party Queensland	Small advertisers	≤$100	3
341	Lifeline Central West	Small advertisers	≤$100	5
342	Linda Aitken	Small advertisers	≤$100	1
343	Lizzie Blandthorn	Unclassified	≤$100	4
344	Lorna Clarke MLA	Small advertisers	≤$100	1
345	Luke Gosling MP	Party/Candidate	≤$100	2
346	Main Roads Western Australia	Small advertisers	≤$100	2
347	Manningham Council	Small advertisers	≤$100	3
348	Margie Nightingale MP	Party/Candidate	≤$100	3
349	Maritime Safety Queensland	Unclassified	≤$100	3
350	Mark Coure MP	Party/Candidate	≤$100	1
351	Mark Furner MP	Small advertisers	≤$100	1
352	Market Forces	Unclassified	≤$100	1
353	Martin Cameron MP	Small advertisers	≤$100	2
354	Marty Hunt MP	Small advertisers	≤$100	5
355	Mary-Anne Thomas MP	Party/Candidate	≤$100	2
356	Maryka Groenewald MLC for Western Australia	Small advertisers	≤$100	1
357	Matt Burnell MP	Party/Candidate	≤$100	2
358	Matt Fregon MP	Party/Candidate	≤$100	4
359	Matt Keogh MP	Party/Candidate	≤$100	18
360	Matthew Camenzuli	Unclassified	≤$100	2
361	Melissa Horne MP	Party/Candidate	≤$100	9
362	Members First	Unclassified	≤$100	1
363	Michelle Landry	Small advertisers	≤$100	1
364	Michelle Rowland MP	Party/Candidate	≤$100	1
365	Mick de Brenni	Unclassified	≤$100	1
366	Mike Foster	Advocacy	≤$100	1
367	Mining & Energy Union	Union	≤$100	5
368	Mitchell Shire Council	Small advertisers	≤$100	2
369	Molong Battery	Small advertisers	≤$100	1
370	Monash IVF	Business	≤$100	4
371	Moonee Valley City Council	Small advertisers	≤$100	2
372	Mornington Peninsula Shire	Unclassified	≤$100	2
373	Multicultural Workers Collective	Small advertisers	≤$100	5
374	Murrindindi Shire Council	Small advertisers	≤$100	1
375	Museum of Australian Democracy at Old Parliament House	Small advertisers	≤$100	5
376	Natalie Hutchins MP	Party/Candidate	≤$100	1
377	Natalie Marr MP	Party/Candidate	≤$100	6
378	National Justice Project	Advocacy	≤$100	1
379	National Seniors Australia	Unclassified	≤$100	1
380	Net Zero Economy Authority	Government	≤$100	2
381	Newlife IVF Australia	Small advertisers	≤$100	6
382	Nicholas Kirlew	Unclassified	≤$100	2
383	Nick Champion MP	Small advertisers	≤$100	1
384	Nicole Werner MP	Party/Candidate	≤$100	6
385	Nigel Dalton MP	Small advertisers	≤$100	5
386	Nigel Hutton MP	Small advertisers	≤$100	6
387	NSW Government	Government	≤$100	2
388	NSW Labor	Party/Candidate	≤$100	6
389	NSW Legislative Council	Small advertisers	≤$100	1
390	Office of Ros Spence MP	Party/Candidate	≤$100	2
391	One Girl	Small advertisers	≤$100	3
392	Only Passing Thru (OPT) Ltd	Small advertisers	≤$100	1
393	Open Doors Australia	Small advertisers	≤$100	4
394	Our Watch	Charity	≤$100	2
395	OZ Arab Media	Small advertisers	≤$100	3
396	OzHarvest	Small advertisers	≤$100	1
397	Parkerville Children And Youth Care	Small advertisers	≤$100	14
398	Parliament of Victoria	Unclassified	≤$100	2
399	Pat Conaghan MP	Small advertisers	≤$100	2
400	Paul Edbrooke MP	Party/Candidate	≤$100	2
401	Paul Jackson - Councillor Division 5 Logan City	Small advertisers	≤$100	4
402	Paul Mercurio MP	Small advertisers	≤$100	2
403	Paul Seidl for Thomastown	Small advertisers	≤$100	4
404	Pauline Richards MP	Party/Candidate	≤$100	7
405	People with Disability Australia	Small advertisers	≤$100	2
406	Physical Disability Council of NSW	Small advertisers	≤$100	2
407	Queensland Indigenous Family Violence Legal Service	Small advertisers	≤$100	3
408	Queensland Nurses and Midwives' Union	Union	≤$100	1
409	Queenslanders for Responsible Government	Advocacy	≤$100	4
410	Rachel Westaway MP	Small advertisers	≤$100	4
411	Rainbow Futures WA	Small advertisers	≤$100	1
412	realestate.com.au	Unclassified	≤$100	14
413	Rebecca Young MP	Small advertisers	≤$100	7
414	Recfish SA	Unclassified	≤$100	1
415	Reconciliation South Australia	Small advertisers	≤$100	3
416	Renew Australia for All	Unclassified	≤$100	5
417	Reuben Cunningham Advocate	Small advertisers	≤$100	1
418	Rifai A. Raheem	Small advertisers	≤$100	2
419	Rob Mitchell MP	Small advertisers	≤$100	19
420	Roma Britnell MP	Small advertisers	≤$100	1
421	Ros Bates MP	Small advertisers	≤$100	2
422	Rose Diamond	Small advertisers	≤$100	3
423	Rose Disability Care Services	Small advertisers	≤$100	1
424	Rowan Holzberger MP	Party/Candidate	≤$100	2
425	Russell Field MP	Small advertisers	≤$100	10
426	Ryan Batchelor MP	Party/Candidate	≤$100	2
427	Sally Sitou MP	Party/Candidate	≤$100	4
428	Sam Birrell MP	Party/Candidate	≤$100	1
429	Sarah Andrews MP	Party/Candidate	≤$100	6
430	Sarah Connolly MP	Party/Candidate	≤$100	8
431	SBS Bangla	Small advertisers	≤$100	2
432	SBS Dari	Small advertisers	≤$100	3
433	SBS Dinka	Small advertisers	≤$100	1
434	SBS Filipino	Government	≤$100	1
435	SBS Greek	Small advertisers	≤$100	2
436	SBS Hebrew	Small advertisers	≤$100	1
437	SBS Japanese	Small advertisers	≤$100	1
438	SBS Korean	Small advertisers	≤$100	1
439	SBS Mandarin中文普通话	Government	≤$100	3
440	SBS Mongolian	Small advertisers	≤$100	1
441	SBS Persian	Small advertisers	≤$100	1
442	SBS Portuguese	Small advertisers	≤$100	1
443	SBS Punjabi	Small advertisers	≤$100	3
444	SBS Russian	Small advertisers	≤$100	1
445	SBS Tamil	Small advertisers	≤$100	5
446	SBS Telugu	Small advertisers	≤$100	5
447	SBS Thai	Small advertisers	≤$100	1
448	SBS Ukrainian	Small advertisers	≤$100	1
449	SBS Urdu	Small advertisers	≤$100	2
450	SDA NSW & ACT	Union	≤$100	4
451	Seed Indigenous Youth Climate Network	Unclassified	≤$100	1
452	Senator Anne Ruston	Party/Candidate	≤$100	1
453	Senator Jacinta Nampijinpa Price	Party/Candidate	≤$100	6
454	Senator Jane Hume	Party/Candidate	≤$100	1
455	Senator Marielle Smith	Party/Candidate	≤$100	2
456	Senator Michaelia Cash	Party/Candidate	≤$100	1
457	Senator Raff Ciccone	Small advertisers	≤$100	2
458	Senator Richard Dowling	Party/Candidate	≤$100	1
459	Senator Sarah Henderson	Party/Candidate	≤$100	1
460	Senator Susan McDonald	Party/Candidate	≤$100	2
461	Senator Wendy Askew	Party/Candidate	≤$100	1
462	Service NSW	Government	≤$100	2
463	Shane Love MLA	Small advertisers	≤$100	2
464	Shannon Fentiman MP	Small advertisers	≤$100	1
465	Sharon Claydon MP	Party/Candidate	≤$100	2
466	Sheena Watt MP	Party/Candidate	≤$100	4
467	Shine Lawyers	Business	≤$100	2
468	Shire of Murray	Small advertisers	≤$100	1
469	Shooters Union Australia	Advocacy	≤$100	3
470	Socially Democratic	Small advertisers	≤$100	11
471	Sonja Terpstra MP	Small advertisers	≤$100	7
472	South Australian Rainbow Advocacy Alliance (SARAA)	Small advertisers	≤$100	1
473	South Coast Labour Council	Small advertisers	≤$100	1
474	Special Broadcasting Service	Unclassified	≤$100	3
475	St. Patrick's Community Support Centre	Charity	≤$100	3
476	Steph Hodgins-May	Unclassified	≤$100	2
477	Steve Catania MLA	Party/Candidate	≤$100	1
478	Steve Martin MLC	Party/Candidate	≤$100	2
479	Steve McGhie MP	Party/Candidate	≤$100	5
480	Super Consulting Pty Ltd t/a Easy Super	Small advertisers	≤$100	1
481	Sweltering Cities	Small advertisers	≤$100	3
482	Tamworth Pride Inc - Australia	Small advertisers	≤$100	3
483	Tearfund Australia	Charity	≤$100	12
484	Ted O'Brien MP - Federal Member for Fairfax	Party/Candidate	≤$100	1
485	Territory Seafood Crew	Small advertisers	≤$100	2
486	Terry James MP	Small advertisers	≤$100	9
487	The Benevolent Society	Charity	≤$100	1
488	The Briefing Podcast	Small advertisers	≤$100	1
489	The Events Agency Group	Small advertisers	≤$100	1
490	The Human Rights Law Centre	Unclassified	≤$100	2
491	The Mandarin	Unclassified	≤$100	14
492	The Pines Wind Farm	Business	≤$100	3
493	The Salvation Army Australia	Unclassified	≤$100	3
494	Think Forward	Unclassified	≤$100	3
495	Tim Watts MP	Small advertisers	≤$100	1
496	Tim Wilson – Federal Liberal Member for Goldstein	Party/Candidate	≤$100	2
497	Tony Pasin MP	Party/Candidate	≤$100	2
498	Toowoomba Regional Council	Unclassified	≤$100	1
499	Townsville City Council	Government	≤$100	1
500	Tracey Roberts - Federal Member for Pearce	Party/Candidate	≤$100	6
501	Two Good Co.	Small advertisers	≤$100	2
502	United Firefighters Union Victorian Branch	Union	≤$100	1
503	University of the Sunshine Coast	Small advertisers	≤$100	1
504	Verve Super	Business	≤$100	1
505	VicGrid	Government	≤$100	1
506	Vicki Ward MP	Party/Candidate	≤$100	1
507	Vinnies Tasmania	Small advertisers	≤$100	4
508	Voices of Fisher	Small advertisers	≤$100	2
509	Voices of Jagajaga	Small advertisers	≤$100	1
510	Wamberal Beach SOS Save our Sand	Small advertisers	≤$100	3
511	WAMN News	Unclassified	≤$100	1
512	Wayne Farnham MP	Party/Candidate	≤$100	3
513	Wendy Lovell MP	Party/Candidate	≤$100	1
514	Wesley Mission	Small advertisers	≤$100	1
515	Whitsunday Regional Council	Small advertisers	≤$100	1
516	Win for Nature	Advocacy	≤$100	6
517	Windermere Child and Family Services	Small advertisers	≤$100	22
518	Winterbourne Wind Farm	Small advertisers	≤$100	1
519	Women for Election	Advocacy	≤$100	15
520	Women's Forum Australia	Small advertisers	≤$100	8
521	Woodford Wamuran Labor	Small advertisers	≤$100	2
522	Wyndham City	Small advertisers	≤$100	1
523	Zahra Foundation Australia	Small advertisers	≤$100	1
524	Zoe McKenzie MP	Small advertisers	≤$100	3

Top 50 advertisers in 2026

Spend from 1 January to 12 May 2026.

#	Advertiser	Category	Spend
1	UNICEF Australia	Charity	$649,936
2	Greenpeace Australia Pacific	Advocacy	$391,080
3	Australian Energy Producers	Business	$389,482
4	Minerals Council of Australia	Business	$368,221
5	Queensland Government	Government	$365,775
6	Australian Conservation Foundation	Advocacy	$300,099
7	Amnesty International Australia	Advocacy	$288,232
8	Chevron Australia	Business	$278,046
9	WWF-Australia	Advocacy	$245,948
10	The Australia Institute	Advocacy	$235,475
11	These ads ran without a disclaimer	Other	$233,705
12	GetUp!	Advocacy	$229,894
13	Water Corporation	Government	$206,945
14	National Automotive Leasing and Salary Packaging Association	Business	$201,656
15	Médecins Sans Frontières Australia	Charity	$193,081
16	Transport Victoria	Government	$179,665
17	Michelle Milthorpe- Independent for Farrer	Party/Candidate	$173,709
18	United For You	Union	$169,869
19	AussieAF	Advocacy	$153,198
20	BHP	Business	$144,390
21	Low Emission Technology Australia	Business	$139,059
22	Liberal Party of Australia (SA Division)	Party/Candidate	$126,196
23	Australia for UNHCR	Charity	$123,960
24	Advance Australia	Advocacy	$114,266
25	Australian Education Union Victorian Branch	Union	$111,393
26	Electoral Commission of South Australia	Government	$111,352
27	Department of Justice and Community Safety, Victoria, Australia	Government	$108,601
28	ALP	Party/Candidate	$108,027
29	United Workers Union	Union	$99,287
30	WA Government	Government	$99,242
31	Caritas Australia	Charity	$89,816
32	South Australian Labor	Party/Candidate	$89,594
33	Family First Party Australia Ltd	Party/Candidate	$79,162
34	South Australian Labor Party	Party/Candidate	$76,729
35	National Party of Australia	Party/Candidate	$76,696
36	Australian Red Cross	Charity	$68,445
37	Jacinta Allan MP	Party/Candidate	$68,368
38	NSW Mining	Business	$68,033
39	Private Health Insurance Expert	Business	$67,915
40	Fortescue	Business	$65,980
41	Greens MPs	Party/Candidate	$65,679
42	FOUR PAWS Australia	Charity	$64,999
43	Australian Government	Government	$60,852
44	Ashton Hurn MP	Party/Candidate	$59,941
45	Barnardos Australia	Charity	$58,608
46	Meat & Livestock Australia	Business	$58,108
47	Health Care Providers Association	Business	$54,534
48	Department of Transport and Planning	Government	$52,346
49	Real Change SA	Party/Candidate	$46,864
50	The Vocal Minority	Advocacy	$45,652

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About these figures

Source: Meta Ad Library daily report for Australia, dated 12 May 2026. Meta publishes each day's report a few days later.
Year-to-date figures cover 1 January to 12 May 2026. From 132 daily reports.
Meta reports daily spend under $100 only as "≤$100"; we count each such line as $34.60, a value worked out from Meta's exact 90-day report.
Categories are assigned by Political Gadgets and reviewed by hand. New advertisers show as Unclassified until they're reviewed.

Source: Meta Ad Library report (ads about social issues, elections or politics, Australia), with categories added by Political Gadgets. Offered 'as is' under CC BY-NC 4.0.