Brand (WA)

Brand is a federal electoral division in WA covering 309.3 km², currently held by Madeleine King (ALP).

Statistics

Area309.3 km²
Population (2021 Census)181,547
Population density586.92/km²
Median age35
Median personal income$792/week
Median household income$1,722/week
Median family income$2,056/week
Median rent$330/week
Median mortgage repayment$1,733/month
Average household size2.7
Average persons per bedroom0.7

Election (2025)

Enrolment112,457
Turnout86.32% (+4.18 swing)
Informal vote3.38% (-3.07 swing)
Result (two-candidate-preferred)Madeleine King (ALP) 66.92% (margin 16.9pts) (-0.15 swing)
National benchmark (notional Labor v Coalition)Australian Labor Party 66.92% (margin 16.9pts) (-0.15 swing)

First preferences, every candidate (★ = elected):

CandidatePartyVotes %Swing
Madeleine King ★Australian Labor Party43,01445.86%-4.82pts
Claire MoodyLiberal18,47219.69%-2.11pts
Jody FreemanThe Greens (WA) Inc12,41213.23%+1.95pts
Stephen BoxPauline Hanson's One Nation11,96012.75%+7.44pts
Jim MattersLegalise Cannabis Party7,9358.46%+8.46pts

Member

MemberMadeleine King (ALP)
Positions heldMinister for Northern Australia
Minister for Resources

Voting attendance

79.1% (1,624 of 2,053 possible votes), 0 votes against the party line. Source: They Vote For You.

Expenses claimed, 2025Q03 to 2026Q02

Total: $1,724,198 over 4 quarters. Source: IPEA, via Political Gadgets' expenses section.

Employee Travel$834,097
International Travel$102,853
Office Facilities$264,501
Office Administration$291,753
Other Car Costs$40,209
Scheduled Commercial Transport$148,818
Unscheduled Commercial Transport$3,560
Travel Allowance$37,616
Telecommunications$792

Clusters

Position tierCabinet Minister
Area band100–1,000 km²
StateWA
Urban/ruralUrban/Suburban

AEC profile · They Vote For You · Madeleine King on Political Gadgets

← Back to the full comparison table


Geometry: AEC federal electoral boundaries (2025). Demographics: ABS Data API (Census 2021, CED 2021 boundaries). Election results: AEC 2025 tally room. Expenses: IPEA via indexpenses. Attendance & positions: They Vote For You. See the About popup for licensing and caveats.